These 11 most profitable Etsy shops in 2018 found the way to make the best use of Etsy, one of the largest online marketplace specialized in handmade goods, which has 1.9 million sellers and 33.3 million active buyers. Since its launch in 2005, the platform has recorded growth year after year. The last quarter of 2017 was the most successful one for Etsy since the company reported more than $1 billion in gross merchandising sales (GMS) for this period and the growth rate of 17.8%, year over year. The greatest share of revenues comes from services Etsy offers to sellers which are created to help shop owners in payment processing, advertising, shipping and similar.
There are a few factors driving Etsy’ growth. On one side the e-commerce website attracts buyers from all over the world looking for unique or custom made goods at fair prices. Customers have a chance to establish direct contact with sellers among whom majority is prepared to meet clients’ wishes. This sort of direct communication foster loyal customer base which is a goal of every business. At the same time, Etsy offers sellers the opportunity to open and maintain shops without having to worry about soaring expenses. You cannot bankrupt on Etsy, and the worst thing that can happen is that you fail to sell any item and lose a few bucks.
This does not mean that you do not need some kind of business plan before opening a shop. There are a few things prospective buyers should think about before launching an online business if they want to be successful. First, are you the person who has a particular hobby and wants to turn that hobby into a business? In that case, there is no much dilemma about the sort of items you will sell. However, many people are looking to open the shop that will sell the most wanted handmade items. In that case, you might want to search for best things to sell on Etsy to make money. Basically, you will discover that craft supplies, handmade jewelry, homemade cosmetics are among the best sellers, but this does not mean that you cannot make it with other sorts of products. As in any other endeavor, the key to success on Etsy is a readiness to invest hours and hours of work. Moreover, try not to expect significant profit overnight as you might get easily disappointed. Months will pass before you will start making money as it takes time to build a customer base and create the offer that will draw buyers’ attention. While trying to attract customers do not rely only on Etsy – the most successful sellers promote their products on other platforms such as Facebook, Instagram, or on their own websites. As a matter of fact, Etsy has developed the tool to help sellers create their own websites. As an Etsy seller, the best thing you can hope for is that your shop will become profitable enough to secure you a living. Note though that majority of sellers cannot rely on online shops as their only source of income so do not indulge in unrealistic expectations.
After deciding about type of goods you are going to offer, you can begin with the process of opening a shop which means choosing a name, presenting yourself and your business in a few engaging lines, taking photos of the items you are selling (this is one of the most important parts – remember that buyers cannot hold items in hands so you want to spend as much time needed in taking and editing photos that will attract customers). You also need to write a catchy, honest and informative description of your products, that will include information about product size, shape, color, material. Do not forget to include SEO phrases in the description as this is the best way to secure that buyers see your shop when they search for products you are offering. And finally, we have marketing as a critical component of running a successful small business. In order to see how the most successful shops promote their products, take time to discover top Etsy sellers by category by visiting Etsyrank or just Etsy best sellers 2017, about whom you can find out more by reading our article about 10 most profitable Etsy shops in 2017.
When it comes to this article, we relied on just mentioned Etsyrank which offers the list of top 100 sellers ever and the list of top 100 sellers on Etsy’s website, which we accessed on March 5th. We compared these two rankings to find out which shops occupy the highest positions on both lists. Those that are placed high on both rankings are included below as 11 most profitable Etsy shops in 2018.
We start our list with ModParty, the only shop on the ranking that specializes in party decoration featuring gifts and decor for weddings, birthdays and baby showers. Since it was opened in 2013, the shop has had 228,639 sales, and it has earned almost 37,000 reviews with an average five-star rating. ModParty has been listed as favorite shop more than 60,000 times which speaks about product quality.