11 Most Powerful Publicists in Music, Entertainment, and Tech in NYC

Famous people and their craft become even more famous with the help of publicists and we’ve compiled a list of the 11 most powerful publicists in music, entertainment, and tech in NYC.

Publicity is necessary for those people who are in the limelight. This is for them to get attention from the public especially if they are promoting something like music, movies, services or a company like tech startups. Through the media, all of these will gain popularity. It could be a good publicity or bad publicity, but however bad it is, attention is still gained and just because it turned out to be a bad publicity it doesn’t mean it will not reap positive effects. There are many ways to gain publicity like becoming a sponsor of an event, or organizing an event for your company. This way, you can catch the attention of your audience with your craft or product. You can always hire a professional and an expert publicist to ensure the success of whatever you are promoting, but it doesn’t always give a one hundred percent guarantee that people will love what you are promoting since everyone has a different perspective, but you’re bound to get some followers.

In this era, there are various mediums that you can use with exercising publicity. Social media expands globally and just about everyone uses some form of it these days. This can also help you cut costs but this does not guarantee a high amount of publicity. Even if you are promoting something positive, not all will take it that way, and we all know there is always something that people will criticize.

Do you think being a publicist is the highest paying job? You can check it here on our list of 11 best paying jobs for women in America.

For a public figure like celebrities or icons, they aim to generate good or some publicity at all times. The public generally has a short attention span, and they want to stay relevant. With social media where everything can be seen by the public eye and with some paparazzi, we can take a sneak peak when they are doing what they regularly do. People appreciate seeing a better and more honest side of a celebrity than knowing that they are only good people when there are cameras on their faces. These people can be role models for the youth as they tend to idolize celebrities and icons. Young people can be some of the biggest fanatics and it would be disappointing if their favorite celebrities are not the best role models.

We relied on go-to source for everything New York, Class Curious, also did a little digging and a simple Google search to find these powerful publicists in music, entertainment, and tech, which are owned by people who are well skilled and well experienced in their chosen industry and field. Some do not only work locally but they expand globally and accept international clients, and their clients are some of the biggest in the industry. These institutions do not only stick to one technique but they innovate to meet the needs of their clients — this is also for them to keep up with the ever-changing trends we have. As different publicists may specialize in different things, and their services depended on the needs of the client, our list has no particular ranking.

If you want to get your name and face out there, let us take a look at the most powerful publicists in music, entertainment, and tech in NYC.

11. Mark Allen & Co.

It was in 2001 when Mark Allen & Co. was founded by Mark Pasetsky.  Samsung and GlassView are just two of the many clients they have worked with since their founding. Their team is made up of professional people who are well-experienced on the services they offer like media relations, content development, media training, social media management, executive branding, and business development.

10. PMK BNC

Creativity, integrity, collaboration, and community are the values PMK BNC, the next one on our list of most powerful publicists in music, entertainment, and tech in NYC cultivates. They work on innovative ideas with honesty and fairness. They do not just stick to what they are used to doing, but they innovate on their practice to achieve a beyond satisfactory result for their clients. They aim for success not only for their clients but for the PMK BNC brand as well.

9. Small Girls PR

Small Girls PR is run down by small girls Bianca Caampued who stands 5’0” and Mallory Blair who stands 5’3”. They might not be tall, but they offer a tall list of services, including brand communications, events, media relations, experiential, cross-promotional campaigns, influencer marketing, visibility opportunities, and communication audits. They have worked with start-ups as well as well-established institutions like L’Oreal and GE.

8. Launchsquad

We are continuing our list of most powerful publicists in music, entertainment, and tech in NYC with Launchsquad that has helped companies grow and make their own trademark to the public since 1999. Over the years they have been able to grow their services and become leaders in the industry. They stick with their strategy to create influence and impact. They have worked with American Giant and Coursera to mention a few.

7. Beck Media & Marketing

Beck Media & Marketing secured a spot in our list of 11 most powerful publicists in music, entertainment, and tech in NYC. Todd Beck is the founder and CEO of this company. They work closely with their clients to define what they really want and customize to find and achieve success on the project in which they are working. Beck Media & Marketing has a vast experience in entertainment and technology which makes them stand strong in the field of publicity and marketing.

6. Crenshaw Communications

Crenshaw Communications operates using traditional, digital, and social techniques to create a satisfying output. Crenshaw Communications does not only serve local clients but regional and international as well. They always take into consideration details to make a positive campaign that would fit in with the demands of our modern society.

5. Rogers & Cowan

At number 5 on the list of most powerful publicists in music, entertainment, and tech in NYC we have Brand and entertainment PR that is what Rogers & Cowan do which was founded in 1950. They used to be an agency focusing on actor and actress talent representation. They now rely on insightful research and strategic communications to generate a whale of ideas for publicity. Rogers & Cowan have been able to represent some of Hollywoods biggest celebrities and music industry’s well-known artists.

4. Kate Hill Public Relations

Tiffany Guarnacia is the founder and CEO of Kate Hill Public Relations, the next on the list of most powerful publicists in music, entertainment, and tech in NYC. Here you will find decades of experience in media relations and communication. Her team is highly skilled and well experienced and strives in providing services on marketing & ad tech, media, entertainment and B2B tech.

3. Stu Loeser & Co.

We are continuing our list of most powerful publicists in music, entertainment, and tech in NYC with Stu Loeser & Co. that is not only a good strategist when it comes to politics but he has also helped a lot of tech companies get out of trouble and keep out of trouble (not only established ones but as well as start-ups). Stu has worked on presidential, mayoral, gubernatorial, and senatorial campaigns and this experience has made him a master of his craft. They give importance to experience, research, fresh and creative ideas, and uniqueness.

2. Jill Fritzo Public Relations

Film, TV, music, sports, theater, literary, fashion, and beauty PR campaigns are the specialty Jill Fritzo Public Relations, that ranks 2nd on our list of most powerful publicists in music, entertainment, and tech in NYC. Jill Fritzo is a veteran in her field. She and her team always do a hands-on job when it comes to their clients. The fans also get to benefit for they get to access their favorite celebrities. Jill Fritzo Public Relations entertains rising stars to the biggest names in show business.

1. Jonathan Hay Publicity

Jonathan Hay established Jonathan Hay Publicity and has campaigned for various entertainment clients. He is a publicist, journalist, music producer, and an author. They have worked with top media outlets like MTV, TMZ, Sony Music and much more. Their clients are not just celebrities, but producers and athletes, as well as public figures. JHP works with domestic clients and expanded internationally to expand their services globally. Their services are delivered beyond the standard expected outcome.

If you are in need of a top-notch publicist, we hope you found them with our list of 11 most powerful publicists in music, entertainment, and tech in NYC.