Advertising is all around us these days and the industry is rapidly growing, so we decided to take a look at the top 10 small advertising agencies in NYC.
Tracing back to ancient times, advertising was already present, however, it was not as fancy as what we have now. Why advertise? Advertising is a way of telling people about your product, services, or events. Trading was the norm in ancient times, and advertising has always been used to increase sales or increase trading partners. Put simply, it is a way of communicating with your market, to encourage or tell people what products and services to buy. In the ancient times, they used different materials to portray their advertisements. For example, the Egyptians used papyrus for their posters, and calligraphy and copper printing plates were used in China for their advertisements.
As years passed by, in a sense, advertising became easier, we now have newspapers, magazines, radio, television, and of course social media. Generally, advertising is how companies connect to their customers. In investing with advertising companies, there are many factors to consider. For starters, it’s going to cost to hire an advertising agency. Obviously opting to go with a big advertising agency would mean a higher rate of pay but with a small advertising agency, the cost can potentially be cut in half. When it comes to a bigger advertising agency, they have a large number of employees who can cater your needs, while a small advertising agency doesn’t have that luxury. When it comes to creativity, both have it but newer and fresher ideas are more likely to come from the small and newer generation of advertising agencies.However, this does not mean big advertising agencies don’t have fresh ideas — it all depends on your preference and your business needs.
Like with any small business, picking an advertising agency, especially in NYC, you should first check to see if they are credible and if they have a good reputation. It would benefit you to ask around beforehand and see if you can be referred to an agency. Their expertise should also be checked and since they are on a small scale, their availability also matters. This is how they handle clients, or if they have the capability to take on new ones. For this list, we have the top small advertising agencies, but for a broader choice you can take a look at the top 10 advertising agencies in NYC.
For our list of top 10 small advertising agencies in NYC, we relied on a Google Search and some digging around the internet. We then checked each company to see if they have all the qualities that are needed in a small advertising agency. Upon gathering a list of agencies, we also took a look at client reviews to see how reputable each agency was. As there are many factors to consider like cost, experience, size, and ideas, when hiring an agency, we did not rank the agencies on our list in any particular order.
So if you’re in the market for a small agency to handle your advertising needs, check out our list of top 10 small advertising agencies in NYC.