The 20 Most Valuable Brands on the Planet

The world’s most valuable brands are all around you. Branding, advertising, and marketing are pivotal to a company’s success. Some brands are so powerful that they become ingrained in our memories and establish themselves as an essential component of pop culture. While some brands have been around since the inceptions of marketing, other, more recent ones, have also managed to make a powerful statement on consumers in the last decade or so.

We would like to present you with a list of the world’s 20 most valuable brands. Our countdown was created using data provided by Forbes, and includes the following indicators: brand value, brand revenue, and customer perception. The customer perception rank is a subjective indicator based on Forbes’ survey of 2,000 worldwide consumers.

Interested to see who’s made the list? Let’s take a look at the countdown, in a style similar to our recap of the world’s fastest growing companies.

Check out the most valuable brands: