5 Most Popular Social Media Platforms in 2021

2. YouTube, Owned by Alphabet Inc. (NASDAQ: GOOG)

Monthly Active Users: 2 billion in in 2020 via Statista

Since it was launched in 2005 and acquired by Google, YouTube has grown immensely from being a repository of amateur videos to becoming one of the biggest online video platforms in the world. YouTube is ranked as the second-most visited website, right after its parent company Google. According to PEW Research, 500 hours of content is uploaded to the website every minute and more than a billion hours of videos are watched by users every day. In USA, YouTube is the most popular social media platform and the number of American users are projected to increase to 228 million by 2024. Its popularity has also made it an attractive platform for advertising. In 2020, the platform reported $6.89 billion of advertising revenues. With over 100 million subscribers, there is no doubt that YouTube is among the most popular social media platforms in 2021.

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