Can ServiceNow (NOW) Keep Growing at This Size?

ServiceNow’s revenue kept climbing while reported earnings fell, and settling a large part of the wage bill in stock is much of why the reported figure looks the way it does.

ServiceNow, Inc. (NYSE:NOW) closed at $145.36 on October 19. The stock has returned 45.77% over the last 6 months, compared to an 11.6% return for the Insider Monkey Billionaire Index and 8.7% for the State Street SPDR S&P 500 ETF Trust.

ServiceNow sells software that routes work through a company. A request goes in at one end, passes the people and approvals it needs, and comes out done.

The business now turns over $14.73 billion a year and still grew 24.00% last quarter. Those two numbers are the whole question, because the second one gets harder to repeat every time the first one rises.

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Can ServiceNow (NOW) Keep Growing at This Size?

Why the Growth Has Held:

Workflow software spreads sideways. A company buys it for one department, the next department wants the same thing, and the cost of adding them is small because the platform is already there.

That is why the revenue keeps compounding off a large base rather than flattening. Growth at that rate on this much revenue is a larger absolute addition than the company managed when it was a third of the size.

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Why It Gets Harder From Here:

The arithmetic turns against every subscription business eventually. Holding a rate of growth means selling more each year than the year before, and the market of companies large enough to need this is not infinite.

Holding that growth also costs something the margin does not show. A large part of the wage bill is settled in stock, a charge of $1.96 billion in its most recent year, and keeping the staff who sell this software means keeping that up. Borrowing is not the constraint. Debt sits at 67.54% of equity, light for a company this size, so what limits the growth is demand rather than funding.

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What Has to Happen for the Price to Work:

A buyer pays 27.78 times what analysts expect next year. That is a price for a company still compounding, not one settling into maturity. So the question is not whether ServiceNow is a good business. It is whether the rate of growth survives the size, because the multiple assumes it does.

Growth at this size is rare, and it is not the only way to get a return. 10 Best Stocks to Buy for High Returns in 2026 looks at the alternatives.

Conclusion:

The business is sound, and the question is arithmetic rather than quality. Workflow software spreads from one department to the next, which is why growth has held up far longer than most software companies manage at this scale. What makes the next few years harder is that every point of growth now has to come from a bigger base, and the price already assumes it arrives. Watch the absolute revenue added each quarter rather than the percentage, because that is where the slowdown will show first.

Market Sentiment:

ServiceNow, Inc. was held by 115 hedge funds with a combined stake value of about $5.05 billion at the end of Q2 2026 in the Insider Monkey database. This is up from 108 hedge fund holders in the previous quarter.

While we acknowledge the risk and potential of NOW as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and doing so within a shorter time frame. If you are looking for an AI stock that is more promising than NOW and that has 10,000% upside potential, check out our report about this cheapest AI stock.

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This article is originally published at Insider Monkey.