McDonald’s Corporation (NYSE:MCD), reeling from the effects of a food scandal in China and seemingly unable to shake rumors that its McNuggets are made of “pink slime”, is raring to get positive public relations, Landon Dowdy reports for CNBC.
One of the steps McDonald’s Corporation (NYSE:MCD) is taking to redemption is by starting to give people an idea how their products are made.
The company is starting with the McDonald’s Chicken McNuggets. While some accuse McDonald’s Corporation (NYSE:MCD) of using “Pink Goop” for their McNuggets and other products, the company is adamant that it doesn’t.
With the help of former “Mythbusters” host Grant Imahara, the fast food giant takes people on a virtual tour inside a Tyson Foods, Inc. (NYSE:TSN) facility where McNuggets are made.
“After reporting the worse U.S. monthly sales in a decade, the fast food chain seems hungry for some good PR. […] McDonald’s just released this myth busting video to dismiss rumors and show you what actually goes into making these little nuggets in a Tyson factory in Tennessee,” Dowdy said.
In the video, Imahara even shows a Tyson scientist a photo of “pink slime” and asked whether it really is the stuff McNuggets are made of.
“The reality is that they’re made with white meat chicken,” Imahara concludes.
Though generating headlines at the moment, this is not the first time McDonald’s Corporation (NYSE:MCD) had a tour of its facility to debunk rumors that it uses pink goop to make its products.
Back in February, the company released a similar video in reaction to persistent rumors that McNuggets are not really made out of chicken.
The Bill & Melinda Gates Foundation Trust managed by Michael Larson is the institutional investor with the largest stake in McDonald’s Corporation (NYSE:MCD). It reported 10.87 million shares in the fast food giant by the end of the third quarter, a stake that makes up 4.74% of its whole portfolio.