Judging by stock price jumps, Microsoft Corporation (NASDAQ:MSFT)’s CEO has been a mastermind for the almost $372 billion dollar market cap mammoth. Its 23.31% upswing year to date is the result of constant improvement in Microsoft Corporation (NASDAQ:MSFT)’s research and development department. TheStreet has found out that Satya Nadella is a brilliant executor of ‘The Innovator’s Method’.
“It’s an approach to test before to invest. In today’s world increasing technology change, customer demands. The companies are facing radical uncertainty. How do you manage that uncertainty? The Innovator’s Method is an end to end tool to manage the uncertainty of innovation,” said Nathan Furr, Co-Author of ‘The Innovator’s Method’.
According to the mentioned read the total US patent applications has risen by approximately 50,000 during the last 4 years, to an eye-popping value of almost 550,000. So, the need to constantly bring in new products or services to the consumers is practically obvious and Microsoft Corporation (NASDAQ:MSFT) sensed it. Another big incentive mentioned is that, on average per year, more than 38 companies are turned over from the Fortune 500, which means that probabilistically a firm stays in the famous list for about seven years only.
Microsoft Corporation (NASDAQ:MSFT) does not face any true danger as it’s a monopolistic power in terms of computer software and Satya Nadella obviously is earnestly interested in a similar dominance over the mobile sector. The smaller companies developing computer software face an almost 70% revenue volatility, being one of the riskier types of investment throughout the business landscape. Even if the numbers are on its side, the company is doing the right thing by not allowing itself to stagnate.
‘The Innovator’s Method’ is already available, but only the first chapter is free and the book sells on one of Microsoft Corporation (NASDAQ:MSFT)’s main competitors’ e-commerce platform, Amazon.com, Inc. (NASDAQ:AMZN). Obviously, Satya Nadella did not wait for it to be published for him to be enlightened, but it may give some insights on what he’s dedicating time and effort.
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