How To Be Successful on Kickstarter: 5 Tips

No. 4 “Elevator Pitch”

The “Elevator Pitch” technique is widely used by entrepreneurs who have an idea about a business. Originally it follows the idea  that you are in an elevator with an investor, so you have to present him your idea in as little time as possible, until the elevator goes up (or down). Since Kickstarter is an online platform, the “Elevator Pitch” can be transposed in this environment as well. Basically, what you have to do is to present your idea in as little words as possible, because people can get bored reading large amounts of information. If your short story will impress your potential investors and will attract their attention, be sure they will go further to see all the details.

No. 3 Make a great video

Public Domain Image: Public Domain

Visual information is much easier to be received, so if you shoot an interesting video presenting your idea, it will certainly give your project funding a great boost. Even if you are not skilled in video-making, hiring someone who can do it is an important investment that will pay off later.