The Trade Desk Inc. (NASDAQ:TTD) is one of the Stocks to Watch Right Now.
The Trade Desk extended its rally to a fourth consecutive day on Thursday, jumping 18.36 percent to close at $29.79 apiece, as investors cheered reports that it is partnering with OpenAI to sell ads on ChatGPT.
The supposed partnership was said to be in support of OpenAI’s efforts to generate revenues beyond subscriptions and enterprise services, as it targets to book $25 billion in annual revenues solely from advertising.
Photo from The Trade Desk website
OpenAI was said to have already started ad trials last month through partnering with advertising technology providers to support the effort.
Following the report, investment research firm Evercore ISI reiterated its “outperform” rating for The Trade Desk Inc., alongside a price target of $35. The figure marked a 17.5 percent upside potential from its latest closing price.
According to Evercore, generative AI engines could represent a significant source of incremental gross spend relative to The Trade Desk Inc.’s $13.4 billion gross spending.
In other news, The Trade Desk Inc. told the Securities and Exchange Commission that its president and chief executive officer, Jeff Green, raised his stake in the company by $148 million through a series of acquisitions from March 2 to 4, 2026. The shares were bought at prices ranging from $23.49 to $25.08 apiece.
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