Meta Platforms (META) Launches Instagram Plus Subscription Globally

Meta Platforms, Inc. (NASDAQ:META) is one of the 7 Best Compounder Stocks to Buy Now.

On June 4, 2026, Meta Platforms, Inc. (NASDAQ:META) announced the launch of Instagram Plus, a new subscription designed to offer additional features across Instagram. Meta said the existing Instagram experience “will always be free,” while Instagram Plus is an “optional upgrade” for users who want more control, deeper insights, and premium features. The subscription includes tools for connecting with others, viewing previews and insights, and customizing the Instagram experience, and is rolling out globally starting June 4.

Meta’s AI development efforts were also in focus after The Financial Times’ Hannah Murphy reported on June 3, 2026, that Mark Zuckerberg had bet on Alexandr Wang, a start-up founder rather than a veteran researcher, to help revive the company’s AI work. The report said Wang has begun to deliver results, including developing Muse Spark, reshaping Meta’s AI operation, and becoming an influential executive inside the company.

Meta Platforms (META) Launches Instagram Plus Subscription Globally

d8nn / Shutterstock.com

On June 2, 2026, Arete analyst Rocco Strauss upgraded Meta Platforms, Inc. (NASDAQ:META) to Buy from Neutral with a price target of $735, up from $614. Strauss cited Meta’s “flexible” cost base, subscription growth, and internal AI progress for the upgrade. Arete said Meta’s high-margin subscription business could help margins recover despite “aggressive” AI data center spending, and said the company could become a “neocloud with excess compute.”

Meta Platforms, Inc. (NASDAQ:META) develops products that help people connect and share across mobile devices, personal computers, virtual reality headsets, and AI glasses through its Family of Apps and Reality Labs segments.

While we acknowledge the risk and potential of META as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and doing so within a shorter time frame. If you are looking for an AI stock that is more promising than META and that has 10,000% upside potential, check out our report about the cheapest AI stock.

READ NEXT: 33 Stocks That Should Double in 3 Years and Cathie Wood 2026 Portfolio: 10 Best Stocks to Buy. 

Disclosure: None. Follow Insider Monkey on Google News.

1281292 - 11759070 - 1