Apple Business Strategy: While some companies have no problem talking about future products and how they train employees, others, such as Apple Inc. (NASDAQ:AAPL), prefer to keep everything under wraps.
Apple doesn’t share much information with the public, at least not until they are good and ready to do so.
For example, Google and Samsung have no problem touting new devices well in advance of release. Can you imagine Apple Inc. (NASDAQ:AAPL) doing this? Not likely. Instead, they are much more secretive.
While this may not sound like a bad thing, many believe it could be slowly killing the company.
For more information on this, we don’t have to look any further than this video courtesy of Yahoo! Finance.
Gene Munster, Apple Inc. analyst extraordinaire said Apple is “not going to be like Google or Samsung when they tell you in advance that a product is coming… in Apple’s case we’ll probably get an invitation a week before.”
In fact, this often times leads to analysts, such as Munster, checking in with others for an idea of what Apple Inc. is up to. The problem with this is simple: the information is not always accurate since it is not coming from the horse’s mouth. You cannot always trust the information that comes from supply chain companies and manufacturers.
Just the same as its new devices, Apple Inc. (NASDAQ:AAPL) is top secret as far as its educational program is concerned.
We touched on this a bit in this article, saying that Apple University is “inculcating a managerial way of doing business.”
In this old Apple Insider article, the educational program is described as “intended broadly as an HR type function for developing leadership and other required skills and knowledge within the organization.”
As you can see, Apple Inc. is not saying much about this educational program and what the overall goal is. Sure, they are sharing some basic information but does anybody really believe that the only function is to develop leadership and basic skills for excelling within the company’s structure? If this were the case, Apple would not be nearly as secretive.
From the iWatch to Apple TV, there are rumors circulating about what is next for Apple Inc. (NASDAQ:AAPL). But guess what? Despite recent troubles, including its stock reaching a 52 week low earlier today, there is no reason to believe the company is going to change its strategy of keeping secrets.
Check back here for more updates on Apple Business Strategy.
DISCLOSURE: I have no positions in any stock mentioned.
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