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Google Inc (GOOGL) Acquires Startup That Manages Advertisements In Facebook Inc (FB) Platform For Companies

Facebook Inc (NASDAQ:FB) is currently accepted by many as the leading social media company and many also accept the fact that Facebook Inc (NASDAQ:FB) generate a lot of money through online advertisements and video advertisements. Another tech giant which depends on advertisements for revenue generation is Google Inc (NASDAQ:GOOGL). Facebook Inc (NASDAQ:FB) has also announced on Tuesday that they currently have 2 million active advertisers in its platform. But Google Inc (NASDAQ:GOOGL) has reportedly acquired a startup which manages advertisements on Facebook Inc (NASDAQ:FB) platform for advertisers. A ‘Bloomberg’ article discuss about Google Inc (NASDAQ:GOOGL)’s acquisition of the startup which manages Facebook Inc (NASDAQ:FB) advertisements.

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In order to strengthen its marketing tool for wireless devices, Google Inc (NASDAQ:GOOGL) has accepted an acquisition deal with a mobile startup, Red Hot Labs Inc. Red Hot Labs Inc. helps many companies to manage their advertisements on Facebook Inc (NASDAQ:FB)’s platform. Red Hot Labs Inc. is a San Francisco based startup which helps boost the user numbers for software makers through Facebook Inc (NASDAQ:FB)’s platform.

Post this acquisition by Google Inc (NASDAQ:GOOGL), Red Hot Labs Inc. will merge with mobile advertisement team at Google Inc (NASDAQ:GOOGL).

“With greater resources and distribution now available at our disposal, we’re excited to join Google and continue our mission of making the lives of app developers easier,” Red Hot Labs Inc. was quoted as saying in its website.

How will this acquisition impact the Facebook Inc (NASDAQ:FB)’s advertisement revenues or will it impact Facebook Inc (NASDAQ:FB) in any way is still unknown. Google Inc (NASDAQ:GOOGL) did not disclose the terms of the deal.

Disclosure: None

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