Apple Inc. (NASDAQ:AAPL)’s been sitting on a gold mine with the release of its iPhones and now wants to share the success with its customers. A series of new 9.7 inch iPads will be taken of the production line with their metal carcasses glittering-gold, according to Bloomberg. It might come useful since the company experiences problems getting out the media’s quick sands that brought Apple Inc. (NASDAQ:AAPL)’s price below $100 through a recent fall of about 1.5%.
These kind of announcements have come in handy for Apple Inc. (NASDAQ:AAPL) as it sought on several occasions to boost sales through colorful cases. The iPhone 5C didn’t bring in the tide of revenues that was actually expected, despite the rebranding strategy and most probably the iPads won’t do much differently. Statista gives some numbers to the sales figures we know so far and sales of iPads for the second quarter were 19.48 million in 2013 and 16.35 million current year, which resulted in a need for conspicuously broadening the range of products offered.
It’s exciting to actually see the values neatly organized on the graph, so the fact that sales soar close to the holiday season becomes even more obvious. The devices’ sales figures practically double in the reports while kids are singing “Jingle Bells”. However, will Tim Cook’s magical golden carpet be enough to take Apple Inc. (NASDAQ:AAPL)’s price up to the skies?
Bloomberg, said that the new 5.5 inch iPhone 6 Plus could have cannibalized part of the sales for the tablets as people see the screen large enough to do everything that an iPad could offer. Apple Inc. (NASDAQ:AAPL)’s already planning to bump sales through a new 12.9 inch screen iPad, which might be exactly what business-people expect from a tablet. In any case, the company’s playing it safe, which is trying the simple things ahead of the big moves.
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