5 Biggest Fast-Food Chains in the World

4. KFC, Owned by: Yum! Brands, Inc. (NYSE: YUM)

KFC was founded in 1952 by Colonel Sanders and Pete Harmen in Salt Lake City, Utah. KFC is one of the oldest fast-food chains in the world. What started as a chicken shop is now famous for its rare and exclusive fried chicken worldwide. KFC’s marketing plan and strategy involve the innovative idea of catering to the countries’ local taste where it plans to open up its outlets.

KFC has around 6,600 outlets in China because it offers a distinctive menu which is not part of any of other KFC’s outlet in the world. Along with the signature fried chicken, KFC outlets in China also deal with China-specific options like egg tarts, Dragon Twister, and rice porridge. Not only that, but KFC in China has also opened up the KPRO, which caters to the country’s health-conscious audience. The menu of KPRO only includes salads, sandwiches, and fresh juices. This unconventional approach used by KFC made it dominant over the fast-food industry in China. KFC has over 24,104 outlets worldwide and has generated $27.9 billion in 2020 compared to $26.2 billion in 2019.