In this article, we will look at the 20 Countries with the Most Beautiful Women in the World. You can skip our detailed analysis and go directly to 5 Countries with the Most Beautiful Women in the World.
The Global Beauty Industry: Growth and Trends
McKinsey reported in 2024 that the global beauty market retail sales rose to $446 billion in 2023, undergoing a 10% growth from 2022. The beauty industry, which comprises makeup, skincare, fragrance, and hair care, surpassed expectations and outperformed other consumer domains, such as apparel. However, although beauty posted double-digit growth last year, much of these gains were attributed to price growth instead of volume gains.
The beauty industry has a significant market size. According to Grand View Research, the global cosmetics industry had a market size of $295.95 billion in 2023. It is expected to grow at a compound annual growth rate of 6.1% between 2024 and 2030. Similarly, the global beauty and personal products market is also anticipated to grow at a compound annual growth rate of 7.7% between 2024 and 2030. According to Grand View Research, it had a size of $557.24 billion in 2024. Growth in these industries is attributed to the rising awareness among consumers to enhance their external appearance and the rapid introduction of organic, non-toxic, and natural cosmetic products.
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Which Beauty Sectors Are Expected to Grow the Most?
Estimates by McKinsey and Company conclude that North America and Asia are expected to blossom into the largest beauty markets across the globe in the coming future. Asia is anticipated to undergo a 7% year-over-year growth between 2022 and 2027, while North America is expected to expand by 6% year-over-year in the same forecast period. The Middle East and Africa are also estimated to rise to the surface as significant regions in the industry in the coming decades, undergoing a 12% year-over-year anticipated growth rate. Thus, the beauty industry has a promising global outlook, reflecting its potential for expansion and growth.
Skincare is the largest industry category, accounting for 44% of the market. It grew 6% in 2023, and this growth was attributed mainly to price hikes in Latin America, Africa, and the Middle East. Price increases in North America and Europe, albeit less, also drove this growth.
While fragrance represents the smallest beauty category at just 17% of the market, it underwent the highest growth in 2023, at 14%. This category is expected to continue experiencing significant growth, especially in the Asia Pacific region, where it currently holds around 5% of the total market. In contrast, the fragrance industry has a total market share of 17% in North America and 27% in Europe. McKinsey expects price growth to surpass volume growth in fragrance, and the expansion of the luxury price tier is anticipated to support this growth.
The Asia Pacific region presents beauty players with the most significant opportunity for volume growth expansion over the coming years. More mature markets, such as Europe, are also expected to continue having healthy volume growth.
With these trends in view, let’s look at the 20 countries with the most beautiful women in the world.
Our Methodology
We conducted a visitor survey through Reddit to compile a list of the 20 countries with the most beautiful women in the world. The list is arranged in ascending order of the number of upvotes on Reddit comments answering the query.
Note: This list is not exhaustive and does not reflect our opinion. The ranking is solely based on the opinions of mass consumers on Reddit.
20 Countries with the Most Beautiful Women in the World
20. Venezuela
Number of Reddit Upvotes: 186
Venezuela is a South American country located on the region’s northern coast. It ranks 20th on our list of the countries with the most beautiful women in the world, as Reddit voters consider its female population’s distinct Latino features appealing and attractive.
19. Albania
Number of Reddit Upvotes: 197
Albania is located on Balkan Peninsula in southeastern Europe, and is a small country with Ionian and Adriatic coastlines. It also has an interior that is crossed by the Albanian Alps. The country houses some of the most beautiful women in the world, ranking it 19th on our list.
18. Spain
Number of Reddit Upvotes: 203
Spain is located on the Iberian Peninsula in Europe and is known for its diversity because of the 17 autonomous regions that come under its name. As of 2024, it houses around 47.5 million people. The Spanish are known for their distinct facial features, such as long eyelashes and dark eyes, ranking Spanish women among the most beautiful women across the globe.
17. South Korea
Number of Reddit Upvotes: 215
Officially known as the Republic of Korea, South Korea lies in the southern part of the Korean Peninsula. The country’s female population has distinct features considered beautiful by most people, including pale skin, skinny bodies, and classy dressing styles. It takes the 17th spot on our list.
16. Turkey
Number of Reddit Upvotes: 227
Officially known as the Republic of Türkiye, Turkey is one of the most popular tourist destinations worldwide. It is a transcontinental country connecting Asia and Europe. The port city of Istanbul is a major cultural and historic center, standing on Asia and Europe across the Bosphorus Strait. The Turkish are widely considered some of the most beautiful people in the world, ranking 16th on our list with 227 upvotes on Reddit.
15. Thailand
Number of Reddit Upvotes: 234
Thailand is a Southeast Asian country popular for its luxurious royal palaces, ancient ruins, and tropical beaches. The country is also famous for its nightlife and beautiful residents. This is especially true for the whole of Northern Thailand, which is said to house the most beautiful women in the country with pale skin and attractive features.
14. Norway
Number of Reddit Upvotes: 246
Norway is a Scandinavian country known for having light-colored eyes, with blue, green, and gray being the most common eye colors. The women also typically have blonde or light-colored hair and pale skin. It takes the 14th spot on our list of the countries with the most beautiful women across the globe, with 246 Reddit upvotes.
13. Italy
Number of Reddit Upvotes: 251
Pasta, wine, and over-the-top hand gestures are not the only things the Italians are famous for; the beauty of its female population also makes the list. The country ranks 13th on our list, as its women residents are not only highly attractive but also dress and accessorize in a way that supplements their beauty.
12. France
Number of Reddit Upvotes: 257
France is one of the most popular tourist destinations in the world, with its alpine villages, medieval cities, and picturesque beaches. Paris is the capital of this Western European country and is also considered the fashion powerhouse of the world. Thus, it is almost natural for it to rank on our list of the countries with the most beautiful women in the world.
11. Germany
Number of Reddit Upvotes: 263
As of 2024, around 83.3 million people live in the western European country of Germany. Apart from the significant historical landmarks dating back over two millennia that line its geography, the country is known for its extremely attractive female population. According to Reddit users, their natural makeup further accentuates their features.
10. Japan
Number of Reddit Upvotes: 269
With a population of 122.6 million people, the futuristic country of Japan ranks tenth on our list of the countries that house the most beautiful women. The East Asian island country is located in the northwest Pacific Ocean, with the Sea of Japan on its west. The Japanese have facial features very similar to their East Asian counterparts, with monolids, pale skin, and dark eye colors being the most common. A majority of the Japanese have black or brown eyes and dark hair.
9. Brazil
Number of Reddit Upvotes: 276
Brazil is the easternmost country in South America and has a population of 211.1 million as of 2023, according to estimates by the World Bank. It is the largest country in South America by area and the fifth largest country by area in the world. Reddit users consider Brazilian women to be naturally beautiful, with genetics different from the typical Caucasian types setting them apart.
8. USA
Number of Reddit Upvotes: 281
The USA ranks eighth on our list and has a population of 340.1 million as of 2023, according to estimates by the World Bank. Although the country has a diverse population, Reddit users consider it to be one of the nations with the most beautiful women in the world.
7. Iceland
Number of Reddit Upvotes: 284
Blue eyes with blonde hair is the most common combination in almost all Nordic countries, including Norway, Sweden, Denmark, Finland, and Iceland. Iceland ranks seventh on our list of the 20 countries with the most beautiful women in the world.
6. Sweden
Number of Reddit Upvotes: 296
Reddit users consider Nordic women to be among the most beautiful in the world, and that includes Sweden. A majority of the women in the country have blue eyes and pale skin, ranking it sixth on our list.
Click to continue reading and see the Top 5 Countries with the Most Beautiful Women in the World.
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Disclosure: None. This article was originally published at Insider Monkey.
