There was some breaking news that crossed our Insider Monkey news desk Wednesday afternoon - as the trading day tarted winding down, Research in Motion Ltd. (NASDAQ:BBRY) - er, BlackBerry Ltd. - announced that it had received a single order for 1 million of its smartphones that run the new BlackBerry 10 operating system, with delivery beginning immediately.
While Research in Motion Ltd. (NASDAQ:BBRY) did not specifically named the company or entity that made the order, the company said this "established partner" produced the largest single order of devices in the mobile device maker's history.
"An order for one million devices is a tremendous vote of confidence in BlackBerry 10," said Rick Costanzo, head of global sales for Research in Motion Ltd. (NASDAQ:BBRY). "Consumers are ready for a new user experience, and BlackBerry 10 delivers. With strong partner support, coupled with this truly re-invented new platform, we have a powerful recipe for success."
Research in Motion Ltd. (NASDAQ:BBRY) was trading in negative territory for most of Wednesday, but once the news got out just after 3 p.m. ET, the stock jumped and finished the day up 8 percent to $15.64 per share. The company is due to report its quarterly earnings and fiscal year 2012 year-end results later this month, and the BlackBerry 10 OS and Z10 smartphone are due to make their U.S. debut next week on shelves at AT&T Inc. (NYSE:T).
What do you think about this news? Does this lend some legitimacy to Research in Motion Ltd. (NASDAQ:BBRY) and its BlackBerry 10 OS? Could this help jumpstart buzz around the Z10 as it launches on U.S. store shelves in the coming days? Let us know your thoughts in the comments section below.
DISCLOSURE: I own no positions in any stock mentioned.
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