iPhone and iPad Sales: This time of the year, there is always a lot of discussion regarding sales during the holiday season. This morning, for example, we brought you a story about Apple Inc. (NASDAQ:AAPL) sales in Japan over the holidays.
According to Mark Moskowitz of J.P. Morgan, sales were above average for the iPhone 5 during the holiday rush. That being said, iPad sales were not quite as strong due to problems with supply.
As first noted by AppleInsider, Moskowitz has released some data based on “his team’s research.”
Apple Inc. (NASDAQ:AAPL) Press Info
Here is a quick overview:
“Mark Moskowitz of J.P. Morgan said on Thursday that his team’s research indicates near-term supply constraints affected iPad sell-in activity through the end of November.”
“Moskowitz had previously forecast sales of 20.1 million iPads in the December quarter, but he has now trimmed that estimate to 18.4 million units.”
It is a shame to think that the Apple Inc. (NASDAQ:AAPL) iPad did not reach higher sales figures due to supply issues. However, this appears to be exactly what happened. In turn, it has forced many analysts, such as Moskowitz, to decrease estimates.
Moskowitz added the following:
“While lighter iPad units could frustrate investors, we believe the miss is explainable. In our view, it was a supply — not demand — issue.”
In other words, this had nothing to do with the number of people who actually wanted to purchase an iPad. Instead, it was based on Apple Inc. (NASDAQ:AAPL)’s inability to keep up with production. Moving forward, this is obviously a major concern and one that people should be keeping an eye on.
What about the iPhone 5? Is there a demand issue? Not according to Moskowitz? The same article goes on to explain: