Reading a book every other week is Facebook Inc. (NASDAQ:FB)’s CEO, Mark Zuckerberg, New Year resolution. A resolution he will have to keep as he has thousands of people breathing down his neck to ensure he lives up to his word. Bloomberg’s, Sarah Frier, reports that Zuckerberg first pick The End of Power has already caused the Oprah effect, seen by thousands of people rushing to acquire the book in online stores.
The author of the book has aired his surprise on how the book has gained popularity in the wake of the Facebook Inc. (NASDAQ:FB) chief stating it was his first pick, for the yearlong endeavor. It is still not yet clear as to how Zuckerberg is going to juggle between reading books and carrying out his daily chores at the giant social network.
“74 which is the number ranking of The End of Power on Amazon.com, Inc. (NASDAQ:AMZN) and that is the book that Mark Zuckerberg picked as his first book to read of the year. His New Year resolution this year he is going to read something new every couple of weeks, and he has already sought of had the Oprah effect on this book. They are all sold out,” said Mrs. Frier.
Reading of books this year comes on the heels of last year’saudacious resolution where the Facebook Inc. (NASDAQ:FB) chief had reiterated his desire to learn Mandarin. Zuckerberg is believed to have settled on reading of books this year, having solicited suggestions from millions of Facebook followers.
The CEO has also created a Facebook Inc. (NASDAQ:FB) fan page where he is urging his followers to join his Pseudo-book club having already amassed thousands of following. Reading of books is intellectually fulfilling according to Zuckerberg, who maintains they allow him to immerse himself deeper than most media do.
Zuckerberg could not have picked any better title than The End of Power that depicts a shift of power in the society.
“It is about how power has shifted from Military and government to individuals, which is off course part of Zuckerberg theory with connecting the world. Giving people more power,” said Mrs. Frier.
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