Netflix, Inc. (NFLX): 21 Revelations From This Just-Released, Mammoth Document

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“Simplicity is at our core.

We are commercial-free unlimited-viewing subscription TV. We don’t have pay-per-view and we don’t have advertisements. Those are fine business models that other brands do well. We choose to be the best at our model, and to have our brand stand for commercial-free, unlimited viewing, low flat monthly fee.”

-Netflix Long Term View, page 3

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