Today, Facebook Inc (NASDAQ:FB) announced on its website that The Oscars will be get Facebook’s new Trending experience this year. The Oscars are the biggest night for Hollywood, and Facebook Inc (NASDAQ:FB) is looking to get the most out of it and allow users to connect with other over the event like never before, as it tries to steal some of Twitter Inc (NYSE:TWTR)’s thunder as the social media place to discuss and follow big events. Trending The Oscars will be an excellent opportunity for Facebook itself as fans of The Oscars will be posting and commenting about the event as it goes along, which will boost a great amount of traffic onto Facebook.
“Today, we’re introducing the new Trending experience for the Oscars to give fans one place to connect in real time as they watch the night unfold,” Facebook states on its website.
Trending The Oscars will give its fans a single platform to get all of the news and updates about the ongoing event in the form of posts and comments. To be specific about what Facebook Inc (NASDAQ:FB) is going to provide on this Oscars night, users can see posts from their friends and people in their network with Friends and Groups. Live Feed will show the real-time reactions from people around the world. Users will be able to see photos and videos from news outlets as well as people at the show and can view posts from the Academy, ABC, the nominees, and other public voices within the story. Users can also join the conversation by posting about the show with the update “watching the Oscars” and “watching the 87th Academy Awards”.
“[…] From the red carpet through the show, the Oscars is likely to be one of the most talked-about moments on Facebook this year and we hope this new experience will bring fans, celebrities and journalists together in one ongoing conversation,” Facebook states on its website.
Always looking to hunt down available opportunities, Facebook Inc (NASDAQ:FB) has put its hands on The Oscars this time. It can earn a lot out of this event as it is the most anticipated and most-watched event of the year, outside of the Super Bowl. Last year, 11.3 million people talked about The Oscars on Facebook in posts, comments and likes, making a total of 25.4 million. Other than that, it has happened for the first time that Facebook Inc (NASDAQ:FB) and ABC Entertainment are partnering with each other. The Oscars will be a great show as always and this time it is going to be Trended on Facebook Inc (NASDAQ:FB), which might give a great boost to the number of audience for both of the parties.
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