Social News: Facebook Inc (FB) Pays Bug Hunters, LinkedIn Corp (LNKD) Mobile Job Application, Yelp Inc (YELP) Attracts More Visitors

Page 2 of 2

Company Accuses LinkedIn Of ‘Extreme Sexism’ After It Pulled An Ad Featuring a Beautiful Argentinian Engineer (Business Insider)
Toptal, a small developer networking platform, is accusing LinkedIn Corp (NYSE:LNKD) of perpetuating “extreme sexism within the tech community.” Why? The tech giant started rejecting Toptal’s ads for female engineers because “many LinkedIn members complained about the women images [it was] using.” Toptal was told that if it planned to continue advertising on the site, it would have to kick the image of dark-haired, Argentinian web developer Florencia Antara to the curb in place of what LinkedIn Corp (NYSE:LNKD) described in an email as, “different images, related to the product.”

Investors May Yet Cry For Yelp (Wall Street Journal)
Will slow and steady win the local race? That is Yelp Inc (NYSE:YELP)’s approach and, in some respects, it is paying off. But investors focused on solid financial gains may be missing a more worrisome indicator: slowing mobile growth. Shares in the online provider of reviews and other information on local businesses surged 35% last week on strong quarterly results. Sizable short interest means some gains may be due to short sellers buying stock to cover bets prices would fall. In any case, Yelp’s shares now trade at a heady 11 times 2014 revenue. Some excitement is justified. The Internet destroyed the old Yellow Pages business, but people still need directories to find everything from restaurants to plumbers. If Yelp Inc (NYSE:YELP) can help fill the local-information void in the online age, the payoff will be handsome.



Page 2 of 2