Social Media News: Facebook Inc (FB)’s New Pages, LinkedIn Corp (LNKD) Makes an Important Buy

…That’s allegedly what the popular network is aiming to squeeze out of advertisers when it starts rolling out video ads sometime this summer, says a story today in Ad Age. Citing information from one “executive briefed on the product,” Ad Age reported that the video ads would carry a price tag upwards of $1 million, run for no longer than 15 seconds, and be scheduled so that no Facebook user sees more than three such ads per day.

LinkedIn’s Acquisition Of Pulse Promotes Role Of Game Changer (Forbes)
LinkedIn stands out as one of the best Internet business models because it is constantly in process of building a defensible and valuable platform for its members and its sponsors.  LinkedIn Corp (NYSE:LNKD)’s announced acquisition of Pulse on Thursday further demonstrates LinkedIn’s strategy to become the most essential, must-have tool for its members and recruiters alike. As such, for investors interested in creating a long-term portfolio with a selected group of innovators, LinkedIn is a key stock to own.

Facebook Chat Heads arriving today on iOS (CNET)
Facebook Chat Heads, a messaging innovation the social network pioneered for its Home family of applications on Android, will be appearing inside the company’s iOS application as soon as today, company executives said. But there is one little catch. Facebook Inc (NASDAQ:FB) CTO Mike Schroepfer and Vice President of Mobile Engineering Cory Ondrejka told attendees at an All Things D mobile event Tuesday that the social network is about to push an update to its iOS application that would add its quirky messaging experience to Apple Inc. (NASDAQ:AAPL) devices.

LinkedIn Corp (LNKD): Play the Waiting Game (Insider Monkey)
LinkedIn Corp (NYSE:LNKD) provides an integrated social network that meets the needs of business professionals and employers. Its stock returns have been nothing short of extraordinary over the last 16 months. If someone had invested in the stock in late November 2011, he would have had a 100% return by September 2012 and a 200% return by March 2013. The reason behind this stock price movement has been the company’s phenomenal financial performance in the last two quarters, which surpassed every analyst’s forecast by a huge margin. Before the release of the last quarterly results, analysts expected EPS of $0.19 per share and revenues of $279.93 million. But the company reported EPS of $0.35 per share and revenues of $303.6 million, surpassing all these estimates.