Natera (NTRA) Launches Zenith Genomic Assay

Natera, Inc. (NASDAQ:NTRA) is one of the 10 Best Diagnostics and Research Stocks to Buy According to Analysts.

Natera (NTRA) Launches Zenith Genomic Assay

On March 12, 2026, Natera, Inc. (NASDAQ:NTRA) announced the commercial launch of Zenith, a whole-genome sequencing assay engineered to significantly improve the diagnosis of rare genetic conditions. Zenith, with its genomic analysis, aims to shorten the diagnostic odyssey for the 30 million Americans affected by rare diseases. In its announcement, the company pointed out the huge unmet need in the sector and noted that the cumulative economic burden of rare diseases in the U.S. reached nearly $997 billion in 2019 alone. Using the new clinical tool will provide access to timely and accurate results that could significantly assist in providing definitive answers to families of rare disease patients.

In an unrelated event, Morgan Stanley lowered its price target on Natera, Inc. (NASDAQ:NTRA) from $265 to $250 on March 3, 2026, after updating its model following the fourth-quarter results. The firm kept an Overweight rating on the company’s stock.

Founded in 2004, Natera, Inc. (NASDAQ:NTRA) is a leader in cell-free DNA (cfDNA) testing for oncology, women’s health, and organ health. Its headquarters is in Texas.

While we acknowledge the risk and potential of NTRA as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and doing so within a shorter time frame. If you are looking for an AI stock that is more promising than NTRA and that has 10,000% upside potential, check out our report about this cheapest AI stock.

READ NEXT: 10 Best Stocks to Invest in During a Recession and 10 Best Space Exploration Stocks to Buy According to Analysts

Disclosure: None.  Follow Insider Monkey on Google News.