Dear Valued Visitor,

We have noticed that you are using an ad blocker software.

Although advertisements on the web pages may degrade your experience, our business certainly depends on them and we can only keep providing you high-quality research based articles as long as we can display ads on our pages.

To view this article, you can disable your ad blocker and refresh this page or simply login.

We only allow registered users to use ad blockers. You can sign up for free by clicking here or you can login if you are already a member.

Microsoft Corporation (MSFT) Lacking in Windows 8 Apps?

Microsoft CorporationMicrosoft Corporation (NASDAQ:MSFT) is a little more than three weeks away from launching its new Windows 8 operating system, and Microsoft CEO Steve Ballmer made a public appeal to app developers last week to send in submissions to be run on the new OS. But critics say the boss might be a little late, and that Windows 8 won’t be fully ready by the time of the launch. Will that matter for Microsoft Corporation (NASDAQ:MSFT) and its investors, like billionaire fund manager David Einhorn of Greenlight Capital, or is this just a move to drum up enthusiasm generally about the new mobile competitor?

In a recent article, it was postulated by several critics that Ballmer’s outreach to app developers is too little too late for the on-time launch of Microsoft Corporation (NASDAQ:MSFT) in the mobile space with Windows 8. One analyst stated that in order for Microsoft Corporation (MSFT) to make a respectable showing in the marketplace, it would need about 5,000 apps available in its store; at last estimate, there seems to be only about 2,500 such apps in the store entering the final 25 days before the official launch. However, it seems that Ballmer’s plea may be too late, or at least not very inspiring, as a recent survey of app developers showed that only about a third of developers were “very interested” in developing apps for Windows 8, while at least five of six were interested in iOS and/or Android operating systems by Apple Inc.  (NASDAQ:AAPL) and Google Inc. (NASDAQ:GOOG), respectively.

“Microsoft has put a big burden on Windows 8 and Windows RT,” said Patrick Moorhead of Moor Insights & Strategy. “They have to have a large number of high-quality apps. … I’ve said 5,000 is a reasonable number … to be successful at launch. They don’t need 100,000, but they need a decent number.” In the same breath, though, Moorhead acknowledged that Microsoft Corporation (NASDAQ:MSFT) does not have short-term game plans for its new products.

“They’re thinking long-term,” said Moorhead. “Microsoft and their partners are taking a long-term view of this. What’s important [to them] is getting Windows into mobility. They’re not too concerned about making that first impression [at launch].”

Is Microsoft’s long-time strategy still effective in mobile, or is Ballmer making a mistake with this approach?

DOWNLOAD FREE REPORT: Warren Buffett's Best Stock Picks

Let Warren Buffett, George Soros, Steve Cohen, and Daniel Loeb WORK FOR YOU.

If you want to beat the low cost index funds by 19 percentage points per year, look no further than our monthly newsletter.In this free report you can find an in-depth analysis of the performance of Warren Buffett's entire historical stock picks. We uncovered Warren Buffett's Best Stock Picks and a way to for Buffett to improve his returns by more than 4 percentage points per year.

Bonus Biotech Stock Pick: You can also find a detailed bonus biotech stock pick that we expect to return more than 50% within 12 months.
Subscribe me to Insider Monkey's Free Daily Newsletter
This is a FREE report from Insider Monkey. Credit Card is NOT required.