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Microsoft Corporation (MSFT), Independent Developers, and the Future

In today’s tech world, it is all about independent developers. This is due in large part to the success many of these people have had with smartphone apps. Microsoft Corporation (NASDAQ:MSFT) has a little something extra to show the public.

Microsoft Corporation (MSFT), Independent Developers, and the FutureYesterday, we talked briefly about the Xbox One indie self-publishing program. Today, we want to take a closer look at what this is all about now that Xbox Vice President Phil Harrison has announced the finer details of the “Independent Developers @ Xbox” program.

In short, this program makes it simple for developers of all backgrounds and skill levels to products and sell their own games on Xbox One. Think about it the same way you want an app developer for a smartphone OS.

Chris Charla, Director of Independent Developers @ Xbox, went all out in a recent blog post describing the program. Best yet, he did his best to clear the air of any confusion to ensure that developers know what is expected of them and what is available to them moving forward.

Does Microsoft Corporation (NASDAQ:MSFT) Know what it is doing?

This is the big question on the many of many, including consumers, gamers, and developers.

There has to be some level of fear, not knowing if Microsoft clearly understands what it should and should not be doing with its new program. While they have the right to take any direction they please, this is a big move for the company, as well as the industry as a whole, so it is safe to assume that they want to avoid any and all mistakes.

With the help of more than 50 developers, Microsoft was able to create the program.

From a developer standpoint, access to free development kits will make it much easier to build, publish, and sell games through the Xbox One platform.

Independent developers are not being treated any differently than the big boys. Games produced through the program will have access to the same features as other companies, from Kinect to Gamerscore among others.

The most exciting part is not the program itself. It is the fact that some Microsoft Corporation (NASDAQ:MSFT) independent developer is going to hit it big early on. This is going to bring more attention to the program, thus taking it to new heights.

You have to give credit to Steve Ballmer and company on this one. It looks like the program is ready to hit a homerun this November.

Will these hedge fund managers agree: Sandy Nairn, Jeffrey Ubben, Kelly Cardwell, and James Litinsky?

Recommended Reading:

Microsoft Corporation (MSFT) Xbox One: Self-Publishing and a Free Game

Insider Monkey’s small-cap hedge fund strategy returned 55.6% between September 2012 and July 2013 versus 22.2% for the S&P 500 index. Check it out here.

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