LiveRamp Holdings, Inc. (RAMP) Partners with Walgreens Advertising Group to Leverage First-Party Data

LiveRamp Holdings, Inc. (NYSE:RAMP) is on our list of the 10 best marketing stocks to buy right now.

LiveRamp Holdings, Inc. (RAMP) Partners with Walgreens Advertising Group to Leverage First-Party Data

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On June 11, LiveRamp Holdings, Inc. (NYSE:RAMP) announced a collaboration with Walgreens Advertising Group. With this collaboration, WAG will leverage its first-party data to enable more personalized and measurable campaigns across media channels. Walgreens’ first-party data, consisting of over 101 million loyalty members, will offer strong data governance and consumer consent. LiveRamp Holdings, Inc. (NYSE:RAMP) is among the best advertising agency stocks to buy right now.

Furthermore, this deal will allow advertisers to enhance their media performance through improved interoperability, flexibility, and control. The company points out that this should result in a faster time-to-value, increased granular measurement, and improved return on investment for both brands and their media partners.

LiveRamp Holdings, Inc. (NYSE:RAMP) provides a data connectivity platform that enables firms to unify customer and prospect data. It does so while ensuring consumers’ privacy. Furthermore, its platform also offers people-based marketing solutions such as data collaboration, activation, measurement, and analytics.

While we acknowledge the potential of RAMP as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you’re looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

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