In this article, we will look at the 10 Best Marketing Stocks to Buy Right Now.
A dramatic transformation is taking place within the digital marketing sector, where growing innovations in the field of Artificial Intelligence (AI) and automation are dominating the shift. Based on the Foundation AI Survey in January 2024, nearly 85% of marketing professionals have already deployed AI in their daily work. The most common digital marketing applications for AI adoption are content creation, keyword research, social media, and email marketing. The rise of AI in the field of marketing isn’t just a trend – in fact, it’s actually increasing the financial viability of the sector.
According to McKinsey’s estimates, $4.4 trillion in annual economic value could be generated through generative AI across the majority of sectors, with market and sales among the most prominent ones. Thus, companies across the globe are leveraging the technology’s enhanced ability to personalize campaigns, cut costs, and drive increased customer engagement.
These AI applications allow marketers to produce customized content in an efficient manner, boosting their conversion rates.
Thus, the marketing sector offers investors a unique opportunity to capitalize on, thanks to this impactful intersection of effective technology, enhanced creativity, and improved financial viability.
With this backdrop in mind, let’s now move on to our list of the 10 Best Marketing Stocks to Buy Right Now.
Methodology
To curate our list of the 10 Best Marketing Stocks to Buy Right Now, we used a Finviz stock screener to compile a list of companies engaged in online marketing, SEO, and ad agency sectors. Based on Insider Monkey’s hedge fund database that tracks the portfolio of over 1,000 elite hedge funds, we then extracted the number of hedge funds holding stakes in the respective stocks as of Q1 2025. Finally, we ranked the stocks in ascending order of the number of hedge funds to present our list of the 10 Best Marketing Stocks to Buy Right Now to you.
Why are we interested in the stocks that hedge funds pile into? The reason is simple: our research has shown that we can outperform the market by imitating the top stock picks of the best hedge funds. Our quarterly newsletter’s strategy selects 14 small-cap and large-cap stocks every quarter and has returned 373.4% since May 2014, beating its benchmark by 218 percentage points (see more details here).
10. Criteo S.A. (NASDAQ:CRTO)
Number of Hedge Fund Holders: 15
On June 13, 2025, Criteo S.A. (NASDAQ:CRTO) fell to its 52-week low of $24.87 amid ongoing uncertainty in the ad tech sector. This change, which is attributed to intense competition in the digital advertising sector and challenges like privacy regulations, reflects a drop of 35.27% in the past year. Amid these macroeconomic challenges and client transition concerns, Wall Street analysts have downgraded the company’s stock. Meanwhile, Criteo is demonstrating its commitment to fighting these challenges.
On June 13, 2025, the company announced a partnership with Dentsu, a leading marketing and advertising company operating globally. The partnership holds positive financial returns for the company as Criteo S.A. (NASDAQ:CRTO) will now be equipped with AI-enhanced audiences, buying tools, consultancy services, and measurement capabilities.
CRTO’s Chief Revenue Officer made the following statement:
“We’re thrilled to partner with dentsu and provide a holistic set of solutions that will propel commerce media momentum for its clients. An industry leading toolset, coupled with a comprehensive strategy, are crucial to maximize success in today’s environment, and our partnership with dentsu is a testament to the value that holistic commerce-driven technology platforms provide.”
This commitment toward making strategic collaborations, along with better-than-expected Q1 2025 financial performance, makes Criteo S.A. (NASDAQ:CRTO) one of the best advertising agency stocks to buy right now.
Criteo S.A. (NASDAQ:CRTO) operates a leading digital marketing platform globally, helping customers maximize their return on advertising expenditure through its proprietary Shopper Graph data. Criteo S.A. (NASDAQ:CRTO) is one of the 10 best marketing stocks to buy right now.
9. Sprinklr, Inc. (NYSE:CXM)
Number of Hedge Fund Holders: 23
On June 5, 2025, Sprinklr, Inc.’s (NYSE:CXM) price target was raised from $6 to $7 by Wells Fargo, which maintained its ‘Underweight’ rating on the stock. The analyst attributed this to the company’s demonstration of stabilization through a 4% growth in its subscription revenue. At the same time, Wells Fargo pointed to the company’s decline in new deals and the number of large customers, raising concerns regarding its future growth prospects.
As such, the analyst has cautioned investors regarding the company’s stock, as the new price target offers limited upside, reflecting ongoing uncertainty in CXM’s ability to increase its growth and monetize its platform’s potential. Thus, Sprinklr, Inc. (NYSE:CXM) is in a difficult position as it needs to find a balance between strengthening its marketing platform’s reach and addressing the challenges it faces. Despite these challenges, the company remains one of the best advertising agency stocks to buy right now.
Sprinklr, Inc. (NYSE:CXM) helps brands collaborate across internal teams, streamline their content production, and maximize the impact of their campaigns across multiple channels. It does so with its Market platform, which utilizes AI to enable data-informed and personalized markets at scale. Sprinklr, Inc. (NYSE:CXM) remains one of the 10 best marketing stocks to buy right now.
8. Yext, Inc. (NYSE:YEXT)
Number of Hedge Fund Holders: 24
On June 4, 2025, Ryan MacDonald from Needham reiterated a Buy rating on Yext, Inc. (NYSE:YEXT), raising its price target to $10. The company’s shares are trading at $8.12 as of the time of writing this article. The analyst attributes this optimism to the company’s strong performance in the recent quarter and growing expectations from its new product offering, Scout. Yext, Inc. (NYSE:YEXT) is one of the best advertising agency stocks to buy right now.
The analyst expects macroeconomic factors to become more favorable for the company’s performance, eventually resulting in increased revenue from the product once it achieves market traction. Additionally, the analyst believes the company is undervalued, as evident by its low sales multiple, making it an attractive investment opportunity.
Yext, Inc. (NYSE:YEXT), with its Digital Presence platform, helps customers manage information about their business, including landing page content, customer reviews, listings across maps, apps, search engines, digital assistance, and social media. YEXT is on our list of the 10 best marketing stocks to buy right now.
7. Integral Ad Science Holding Corp. (NASDAQ:IAS)
Number of Hedge Fund Holders: 29
Integral Ad Science Holding Corp. (NASDAQ:IAS) partnered with Lyft Media to offer third-party ad measurement for its in-app inventory on June 12, 2025. This collaboration holds great significance for the company in the context of enabling it to establish itself as a leader in media quality and transparency. Through this partnership, IAS will allow advertisers to validate viewability, detect unwanted traffic, and protect their brands in the rapidly growing in-app media landscape. Integral Ad Science Holding Corp. (NASDAQ:IAS) is among the best advertising agency stocks to buy right now.
With this development, advertisers will be provided with enhanced transparency into their media purchases, comprehensive reporting capabilities, and trusted third-party measurement. This will guarantee that ads reach real viewers in a fraud-free manner.
Lisa Utzschneider, CEO of Integral Ad Science Holding Corp. (NASDAQ:IAS), stated:
“We are delighted to partner with Lyft as their first media quality measurement platform, providing advertisers with greater transparency into their media buys through trusted and transparent metrics.”
Integral Ad Science Holding Corp. (NASDAQ:IAS) offers a digital media verification platform globally, maximizing advertisers’ return on ad spend while keeping consumer trust intact.
6. LiveRamp Holdings, Inc. (NYSE:RAMP)
Number of Hedge Fund Holders: 30
On June 11, LiveRamp Holdings, Inc. (NYSE:RAMP) announced a collaboration with Walgreens Advertising Group. With this collaboration, WAG will leverage its first-party data to enable more personalized and measurable campaigns across media channels. Walgreens’ first-party data, consisting of over 101 million loyalty members, will offer strong data governance and consumer consent. LiveRamp Holdings, Inc. (NYSE:RAMP) is among the best advertising agency stocks to buy right now.
Furthermore, this deal will allow advertisers to enhance their media performance through improved interoperability, flexibility, and control. The company points out that this should result in a faster time-to-value, increased granular measurement, and improved return on investment for both brands and their media partners.
LiveRamp Holdings, Inc. (NYSE:RAMP) provides a data connectivity platform that enables firms to unify customer and prospect data. It does so while ensuring consumers’ privacy. Furthermore, its platform also offers people-based marketing solutions such as data collaboration, activation, measurement, and analytics. RAMP is on our list of the 10 best marketing stocks to buy right now.
5. HF Sinclair Corporation (NYSE:DINO)
Number of Hedge Fund Holders: 40
Wells Fargo raised the price target for HF Sinclair Corporation’s (NYSE:DINO) stock from $34 to $38 on June 11, 2025, while maintaining an ‘Equal Weight’ rating. The analyst attributed this change to seasonal factors and shrinking crude differentials. Wells Fargo also pointed out that large refiners, in general, are less vulnerable to current market conditions compared to mid-cap counterparts. HF Sinclair Corporation (NYSE:DINO) is one of the best advertising agency stocks to buy right now.
This observation by the analyst is evident in the company’s earnings per share, which have beaten the analysts’ expectations in three of the last four quarters. Thus, the company demonstrates a strong ability to perform well amid challenging times.
HF Sinclair Corporation (NYSE:DINO) is a U.S.-based independent energy company, operating through segments of Refining, Renewables, Lubricants and Specialties, Midstream and Marketing. It ranks among the list of the 10 best marketing stocks to buy right now.
4. The Interpublic Group of Companies, Inc. (NYSE:IPG)
Number of Hedge Fund Holders: 44
On June 12, 2025, it was reported that the U.S. Federal Trade Commission (FTC) may restrict the merged entity of Omnicom Group-The Interpublic Group of Companies, Inc. (NYSE:IPG) from withholding ad placements on media platforms for political purposes. This move stems from growing concerns regarding fairness and competition in the digital ad market caused by corporate America’s political biases.
The merger plan was announced back in December 2024, with the deal expected to finalize in the second half of 2025, pending the resolution of the FTC’s review. The merger is valued at $13.25 billion through an all-stock transaction. The merged entity would become the largest advertising group globally with annual revenue of over $25 billion. Being one of the best advertising agency stocks to buy right now, The Interpublic Group of Companies, Inc. (NYSE:IPG) will compete with the biggest names in the industry, such as WPP and Publicis, as a result of the merger.
The Interpublic Group of Companies, Inc. (NYSE:IPG) serves clients by helping them connect with their audiences through media, data, creative campaigns, and specialized communications. As a leader in the advertising and marketing services sector, it remains one of the best marketing stocks to buy right now.
3. Omnicom Group Inc. (NYSE:OMC)
Number of Hedge Fund Holders: 44
Back in December 2024, Omnicom Group Inc. (NYSE:OMC) announced its plan to acquire The Interpublic Group of Companies, Inc., which is a leader in the advertising and marketing services sector. The planned merger is valued at over $13 billion through an all-stock transaction, possibly making the merged entity one of the largest advertising groups globally with annual revenue exceeding $25 billion. Omnicom Group Inc. (NYSE:OMC) continues to be considered one of the best advertising agency stocks to buy right now.
However, on June 12, 2025, it was reported that the U.S. Federal Trade Commission (FTC) will review the merged entity of Omnicom Group and The Interpublic Group of Companies, Inc. (NYSE:IPG), and may restrict it from withholding ad placements on media platforms for political purposes. This move is attributed to corporate America’s political biases, which fuel concerns about fairness and competition in the digital market. Thus, this step may result in a delay of the M&A process for Omnicom Group Inc. (NYSE:OMC).
Based in New York City, OMC is a global media, marketing, and corporate communications holding company. Its main segments include advertising, customer relationship management, public relations, and specialty services. Omnicom Group Inc. (NYSE:OMC) is one of the best marketing stocks to buy right now.
2. Alphabet Inc. (NASDAQ:GOOGL)
Number of Hedge Fund Holders: 227
On Friday, June 13, 2025, Mexico’s antitrust watchdog, Cofeco, closed the multi-year antitrust investigation case against Alphabet Inc. (NASDAQ:GOOGL). The case began with Cofeco’s claim that Google forces advertisers to operate through its services across both search and third-party sites. If the claim had been true, it would have meant that Google gained an unfair advantage over its competitors in the digital advertising sector. The unfair advantage was claimed to stem from the design of Google’s platform for buying online advertising.
This relieves Google of paying up to 8% of its annual revenue from Mexico as a fine. The scale of this potential antitrust fine can be understood from Google’s revenue from Latin America for 2024, which totals over $20 billion. Alphabet Inc. (NASDAQ:GOOGL) is one of the best advertising agency stocks to buy right now.
In response to this update, a Google spokesperson stated:
“We appreciate COFECE’s decision recognizing that our products give advertisers the freedom and control to use our tools in the ways that best suit their needs.”
Alphabet Inc. (NASDAQ:GOOGL) remains one of the 10 best marketing stocks to buy right now.
1. Meta Platforms Inc. (NASDAQ:META)
Number of Hedge Fund Holders: 273
On June 12, 2025, BofA raised the price target for Meta Platforms Inc. (NASDAQ:META) from $690 to $765, maintaining a buy rating. The analyst cited macroeconomic uncertainties that have eased and the growing optimism surrounding the company’s ability to monetize its platform with AI-assisted marketing and innovative ad strategies. This comes amid META’s growing strategic focus on strengthening its AI capabilities to help marketers. Meta Platforms Inc. (NASDAQ:META) is on our list of the 10 best marketing stocks to buy right now.
On Thursday, June 12, Meta Platforms Inc. (NASDAQ:META) finalized an agreement with ScaleAI to acquire a 49% non-controlling stake in it for $14.8 billion. Scale AI, which is a rapidly growing startup specializing in data infrastructure for AI, develops large language models through advanced data labelling services. The deal is META’s second-largest, under which Scale AI’s 28-year-old Alexandr Wang has been brought onboard and will remain on Scale AI’s board.
In response to the deal, Google, the biggest client of Scale AI, severed its ties with the company. Meanwhile, there are concerns regarding the deal’s impact on market competition. While META’s non-controlling stake doesn’t require review by U.S. antitrust regulators, it could lead to an investigation if the regulators believe the deal was structured with the intent to harm competition.
U.S. Senator Elizabeth Warren commented on the deal:
“Meta can call this deal whatever it wants – but if it violates federal law because it unlawfully squashes competition or makes it easier for Meta to illegally dominate, antitrust enforcers should investigate and block it.”
Meta Platforms Inc. (NASDAQ:META) is one of the best advertising agency stocks to buy right now.
While we acknowledge the potential of META to grow, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and have limited downside risk. If you are looking for an AI stock that is more promising than META and that has 100x upside potential, check out our report about this cheapest AI stock.
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