Is This Brink’s Company’s Response To Activist Jeff Smith?

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19  Customers want to spend less time and money on managing cash, so they can focus more on their businesses  A consultative sales approach and subject matter expertise are critical  Excellent quality in core services is the cost of entry  Repositioning Brink’s from CIT vendor to business partner is necessary  We are building and acquiring capability to deliver higher-value services  Driving excellence in our core business remains a top priority Transformation in France We are taking a more consultative and expert approach to solving our customer’s challenges Learnings Implications
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