Facebook Inc (NASDAQ:FB)’s success is an obvious fact, especially for those already caught up in its net. And while you’re there, tiny crawlers known as adds or advertisements help you slim your wallet and make you be a part of the economic community, all through the social platform, either on a desktop, laptop, tablet or phone. If there’s another way to bring more revenues via some other possibility, Mr. Zuckerberg might be the first one to find it, again.
It’s no wonder that Facebook Inc (NASDAQ:FB) reaches such fascinating results as we share most of our lives with its platform, but what’s more interesting is that the biggest part of revenues come from mobile advertising. Its margin in the total revenue got fatter with 21% compared to last year, up to 62% of the $2.68 billion. Part of this growth might come from the fact that daily active users on mobile devices are 39% more numerous than the previous year, 654 million on average. Impressive numbers, a very attractive business, but can Facebook Inc (NASDAQ:FB) do more?
Well, the company reported 147% increase in income from operations from $562 million to about $1.39 billion. Of course, it’s a short term thing and Facebook Inc (NASDAQ:FB) is traded for only two years, but it’s so appealing to the eye. The company’s stock price keeps the financial data in secret to speak up in the long term. It’s currently some 2% above its yesterday value, swinging gently around $76.
Analysts think the social platform can bring even more money in the corporation’s accounts, even if competition gets tougher as its market coverage eats up into competitors’ range. The company has strong rivals like Twitter Inc (NYSE:TWTR), which will try to ease the load in Facebook Inc (NASDAQ:FB)’s pockets, but will the former have the guts to actually fight the giant or will it hit “Like” on some brilliant idea to take the lead.
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