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Hewlett-Packard (HPQ)’s ‘Machine’ Can Totally Change Netflix (NFLX) Model: Martin Fink

Hewlett-Packard Company (NYSE:HPQ)’s Chief Technology Officer Martin Fink is so confident that his company’s “The Machine” will be so revolutionary, it would change the way companies like Netflix, Inc. (NASDAQ:NFLX) work.

The comment from Fink who is a Hewlett-Packard Company (NYSE:HPQ) executive vice president as well comes as he was discussing “The Machine,” an ambitious project of the computer maker, with the hosts of CNBC.

Giving numerous examples as to how this project may affect the lives of people in the future, he said that one company which may be changed by “The Machine” is Netflix, Inc. (NASDAQ:NFLX).

“I’ll do you one better that you’ll be able to internalize. Imagine having the entire Netflix catalog on your cable modem in every home and not need to stream and consume all of that internet traffic that we do in the U.S.,” he said.

Aside from the comment about Netflix, Inc. (NASDAQ:NFLX), the executive explained that “The Machine” is Hewlett-Packard Company (NYSE:HPQ)’s way of reimagining the way it makes computers. He said that should the project be successful, it would create a computer with dramatically more computing power that consumes far less energy.

This is especially important today as people need more and more computing power, he said. What HP is trying to do is to meld the existing components of computers, he said, in order for “The Machine” to be more efficient.

The company is envisioning consumer as well as enterprise applications for this project, Fink noted.

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This is not the first time Hewlett-Packard Company (NYSE:HPQ) – led by Meg Whitman, one of the most influential women in the world – has boasted about “The Machine”. Fink earlier said that this project is the most ambitious project of its kind that his company has taken on in decades.

Ralph V. Whitworth’s Relational Investors reported owning about 27.02 million Hewlett-Packard Company (NYSE:HPQ) by the end of the third quarter of the year. Also by the end of September, Philippe Laffont’s Coatue Management reported owning about 2.08 million Netflix, Inc. (NASDAQ:NFLX) shares.