Dear Valued Visitor,

We have noticed that you are using an ad blocker software.

Although advertisements on the web pages may degrade your experience, our business certainly depends on them and we can only keep providing you high-quality research based articles as long as we can display ads on our pages.

To view this article, you can disable your ad blocker and refresh this page or simply login.

We only allow registered users to use ad blockers. You can sign up for free by clicking here or you can login if you are already a member.

Here’s How Microsoft Corporation (MSFT) Could Revolutionize How You Pay For Entertainment

Microsoft Corporation (NASDAQ:MSFT) was in the news Tuesday over its new Xbox One gaming and entertainment console, but it seems that much of the post-launch discussion was not as positive as one might have thought. We could certainly assess that the launch event was considered a bit underwhelming in some corners. Perhaps only time will tell whether the gaming public will defy the reports and  flock to the stores to get the latest console from a company that hadn’t updated its console in several years.

Microsoft Corporation (NASDAQ:MSFT)But if a certain trademark application goes through with the U.S. Patent and Trademark Office, Microsoft Corporation (NASDAQ:MSFT) will likely raise some eyebrows in the gaming and entertainment space. The application was recently discovered and it showed Microsoft pushing to trademark a “per-user-view” payment system, which would essentially grant  temporary licenses  for users to watch certain content and if the limit is exceeded, a user would have to pay for a new license.

Can you imagine Netflix, Inc. (NASDAQ:NFLX) holding people to watch “House of Cards” just once on the current subscription, and users could not go back to it until it pays an additional amount? Yep, that is how we’re seeing this looking like.

To be a bit more specific, it appears that the application would allow a single user to buy a temporary license to consume content (a game or a movie, for example) with a menu of options, for a certain price.

If that license is exhausted, then the user loses the license and the ability to use the content until it pays for another license. So far we can’t tell whether multiple people can use the same license or whether the license is limited to a single physical address or a single Xbox unit, so we may have to see how this plays out. If a family wanted to see a show and each member of the family was watching it at different times, would each member have to use their own licenses, or can a single user license apply to all members of the household?

Still some questions about this, but it certainly seems that Microsoft Corporation (NASDAQ:MSFT) is looking to take a novel approach with its entertainment options.

What are your thoughts? Let us know about Microsoft Corporation (NASDAQ:MSFT) and this latest patent application in the comments section below.


DOWNLOAD FREE REPORT: Warren Buffett's Best Stock Picks

Let Warren Buffett, George Soros, Steve Cohen, and Daniel Loeb WORK FOR YOU.

If you want to beat the low cost index funds by 19 percentage points per year, look no further than our monthly newsletter.In this free report you can find an in-depth analysis of the performance of Warren Buffett's entire historical stock picks. We uncovered Warren Buffett's Best Stock Picks and a way to for Buffett to improve his returns by more than 4 percentage points per year.

Bonus Biotech Stock Pick: You can also find a detailed bonus biotech stock pick that we expect to return more than 50% within 12 months.
Subscribe me to Insider Monkey's Free Daily Newsletter
This is a FREE report from Insider Monkey. Credit Card is NOT required.