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Ford Motor Company (F), General Motors Company (GM): 2 CEOs Trying to Bring Dead Companies Back to Life

All IPO questions aside, Marchionne still has his hands full coordinating multiple brands around the mess in Europe and with plans to expand Jeep into China. According to AutoNews Europe, Marchionne hopes a Chinese joint venture with Chrysler can produce 100,000 new Jeep models in China. That move would be essential to meeting Fiat’s goal of selling 300,000 in the region next year.

Bottom line

Both of these CEO’s clearly have many huge projects to execute over the next 18 months. Hopefully both were taking notes as Alan Mulally and Ford Motor Company (NYSE:F) made a blueprint for turnaround success without taking a government bailout.

For GM and Chrysler to return from the depths of the recession as valuable investments these CEO’s need to make the right decisions – which, historically speaking, is a large risk for investors. But with significant risk comes the potential for greater gains in your portfolio. These two companies offer unique opportunities for investors but require much additional homework and research before buying.

The article 2 CEOs Trying to Bring Dead Companies Back to Life originally appeared on and is written by Daniel Miller.

Fool contributor Daniel Miller owns shares of Ford and General Motors. The Motley Fool recommends Ford and General Motors. The Motley Fool owns shares of Ford.

Copyright © 1995 – 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

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