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Facebook News Feed: Facebook Designer Talks about News Feed Redesign

Facebook Inc (NASDAQ:FB)Facebook News Feed: Yesterday, we brought you a brief story discussing the latest Facebook Inc (NASDAQ:FB) News Feed redesign. While some people are still having a difficult time understanding why the social networking giant had to make a change, many are beginning to embrace the redesign.

Hedge funds, on the whole, were very bullish on Facebook last quarter. The total size of the funds we track that were invested in the company grew by nearly 40% from Q3; that’s a huge spike (see why it’s always important to pay attention to the smart money).

For more information on the changes, we don’t have to look any further than this video with Facebook’s director of design, Julie Zhuo. If you are interested in learning more about the redesign from somebody who was instrumental in the process, take the time to watch this eight minute video. did a great job breaking down the video, explaining the finer points of the design changes. Here are the main changes:

“Went from a 4-column to a 3-column user interface, bringing friends’ presence information down to the left column”

“Larger images and photo albums”

“Check-ins have more prominent Map and places info”

“3rd party apps like Pinterest in News Feed reflect user experience in those apps”

“Looks similar across Web/desktop and mobile”

As you can see, Facebook Inc (NASDAQ:FB) made quite a few changes. That being said, none of these are so monumental that it will force people into a challenging learning curve. quoted Zhuo as saying the following:

“This starts to resemble something more like what you might see from the table of contents of a well curated magazine. We’ve got a much larger image, a more prominent title and a longer summary that tells you what this article is about.”

Facebook Inc (NASDAQ:FB) is definitely taking a different approach with its News Feed redesign this time around. Remember, the company has made changes to this feature in the past. However, this redesign is definitely the most extensive.

How do you feel about these changes to the News Feed? Share your thoughts in the comment section below.

Check back here for more updates on Facebook News Feed.

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