Siri Vs Now: Does Apple’s Siri Hate Google Now?

Page 1 of 2

Siri Vs Now: Most people who have an Apple Inc. (NASDAQ:AAPL) iPhone love its voice-operated system, known as Siri. The commercials are fun and relying on the system is just as exciting. But did you know that Siri is no longer depending on Google Inc (NASDAQ:GOOG) as much as it did in the past?

Apple Inc. (AAPL) iPhone 5Apple Inc. (NASDAQ:AAPL) Press Info

AppleInsider explains that “Tests with Apple’s voice-driven personal assistant, Siri, have found that the service turns to Google for an answer in iOS 6 half as much as it did in iOS 5.”

It was only a matter of time before this happened, as there is no way the executives at Apple Inc. (NASDAQ:AAPL) want their popular smartphone to rely too heavily on results from Google Inc. (NASDAQ:GOOG).

Here is a brief explanation from the same article:

When investment firm Piper Jaffray initially tested Siri in June, its list of common queries found that Google was responsible for about 60 percent of the data returned. Now, with iOS 6, Google is responsible for only 30 percent of the data.

According to analyst Gene Munster, the removal of Google Maps in iOS6 was the main reason for the change:

The biggest change in query resolution to Google was the removal of Google Maps in iOS 6, as 23% of queries resolved to Apple Maps. Yelp and Yahoo! also benefited slightly. Net-net we view this as a slight negative for consumers on Apple products as we view Apple Maps as an inferior product to Google Maps.

From a consumer perspective, one of the biggest complaints regarding Siri is inaccurate results. It appears that Apple Inc. (NASDAQ:AAPL) has been working to improve in this area:

Page 1 of 2