Citi Upgrades Lamar Advertising (LAMR) Stock, Lifts PT

On May 29, Citi analysts have changed their stance and upgraded Lamar Advertising Company (NASDAQ:LAMR)’s stock from “Neutral” to “Buy,” lifting the price objective to $135 from the prior target of $114, as reported by The Fly.

Citi Upgrades Lamar Advertising (LAMR) Stock, Lifts PT

A busy urban street, its billboards showing advertisements for a variety of national and local brands.

The decision comes following the reassessment of tariff risks, which were earlier seen as a challenge for the broader advertising sector. The firm upped the revenue estimates after believing that the tariff-related risks to the advertising market have now been reduced.

As per the firm’s analyst, Lamar Advertising Company (NASDAQ:LAMR)’s healthy margin profile, its capability to take up pricing, and the fixed cost nature of site leases are expected to help it perform well even during the inflationary environment. The firm expects upside due to potential of incremental digital billboard conversions and expansion into the programmatic advertising.

In Q1 2025, Lamar Advertising Company (NASDAQ:LAMR) delivered its 16th consecutive quarter of acquisition-adjusted revenue growth, thanks to increases in local and programmatic. Overall, digital billboard revenue rose 4% and made up for ~30% of the billboard revenue. For FY 2025, Lamar Advertising Company (NASDAQ:LAMR) expects net income per share (diluted) in the range of $6.01 – $6.07 and AFFO per share (diluted) of between $8.13 – $8.28.

Lamar Advertising Company (NASDAQ:LAMR) is one of the leading outdoor advertising companies.

While we acknowledge the potential of LAMR to grow, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and have limited downside risk.  If you are looking for an AI stock that is more promising than LAMR and that has 100x upside potential, check out our report about this cheapest AI stock.

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Disclosure: None.