Apple Inc. (AAPL)’s Bull And Bear Battle Heading Into 2015

Apple Inc. (NASDAQ:AAPL) is to mark 2014 as one of its best years in the recent past, seen by its value skyrocketing to highs of $700 billion at the back of  the unveiling of iPhone 6 and  Apple Pay. Despite the impressive run, CNBC’s, Dan Nathan, remains skeptical about the company’s prospects heading into 2015 where there have been concerns whether the company will be able to mark another impressive year.

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Nathan does not expect 2015 to be an impressive year for Apple Inc. (NASDAQ:AAPL) as it was the case in 2014, maintaining that the iWatch will be a disaster.

“The stock is almost up 40% year to date. Its average of the last five years including this year has been up about 32%. If you think, it is going to be up 32% next year. You have to map out a company that is going to grow sales that is commensurate with $900 billion market cap,” said Mr. Nathan

Apple Inc. (NASDAQ:AAPL)’s possible upswing in 2015 has been based on the release of iWatch as well as Apple Pay gaining traction with merchants across the nation. Nathan remains skeptical about iWatch credentials especially in commanding impressive sales just as iPhone 6 did. On the case if Apple Pay, Nathan argues that Apple Inc. (NASDAQ:AAPL) will experience immense competition from other players in the mobile payment space.

There has already been a suggestion that Google Inc (NASDAQ:GOOGL) may move to acquire PayPal, a move that will essentially translate to immense competition for Apple Pay, which has just launched.

David Seaburg, on the other hand, remains bullish on Apple heading into 2015 reiterating that Apple Pay will play a big role in Apple registering impressive sales from the current cycle of iPhones.

“Apple Pay is going to be a really interesting transition for the company I look at it; they are not making money from the transaction perspective. They are making money from device sells. It is going to force a lot of people to buy the product,” said Mr. Seaburg.

Seaburg also believes Apple may try to redesign the iPads, which have been experiencing dismal sales in the recent quarters heading into 2015. Another front, which should give Apple Inc. (NASDAQ:AAPL) an uptick in terms of revenue margins.

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