Apple Inc. (AAPL) Makes a Small but Important Move in Russia

MTS also provides data on popular models within different pricing categories. Nokia devices are popular in the low-end, and Samsung’s Android offerings occupy all price points, with strength in the high-end. Apple doesn’t rank within the top five high-end models.

Next steps
Opening its online store is an important step for Apple, but the company still needs to work its way toward opening retail stores and targeting mid-range price points if it hopes to reach double-digit market share.

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Fool contributor Evan Niu, CFA, owns shares of Apple. The Motley Fool recommends Apple and Google. The Motley Fool owns shares of Apple and Google.

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