Dear Valued Visitor,

We have noticed that you are using an ad blocker software.

Although advertisements on the web pages may degrade your experience, our business certainly depends on them and we can only keep providing you high-quality research based articles as long as we can display ads on our pages.

To view this article, you can disable your ad blocker and refresh this page or simply login.

We only allow registered users to use ad blockers. You can sign up for free by clicking here or you can login if you are already a member.

Apple Maps Upgrade: Apple Just Beefed Up Its Maps App – The Details

Apple Maps Upgrade: It has been discussed time and time again in the past: Apple Inc. (NASDAQ:AAPL) Maps app has struggled to grab market share, thanks to the fact that competitors, including Google Maps, have more to offer.

But this doesn’t mean Apple feels that the game is over. Instead, the Cupertino based company is always looking for new ways to provide consumers with a better experience.

A Leading Company Cheaper Than 90% Of Blue Chips... And It Recently Bounced 12%As expected, Apple Inc. (NASDAQ:AAPL) is working on several patents related to maps and “finding things” in general. For example, we talked about its parking garage patent yesterday. This may not be directly related to its Maps app, but it goes to show you where the company’s mind is at right now.

There is one interesting patent application that is worth talking about, directly related to Apple Inc. (NASDAQ:AAPL) Maps: Devices and Methods for Comparing and Selecting Alternative Navigation Routes

While the name gives you a pretty good idea of what the app is all about, you can learn more by reviewing the abstract of the patent:

“Devices, methods, and machine-readable media to facilitate intuitive comparison and selection of calculated navigation routes are disclosed. An electronic device for navigation includes a touch-sensitive screen and a processing module for displaying a map, calculating a number or navigation routes simultaneously on the touch-sensitive screen, and receiving a selection of a route. Callouts, or markers for presenting key information about each route, are also displayed discretely on the map. Navigation tiles including key route information and route pictorials can also be created and displayed for each calculated route.”

As you can see, this patent is all about making for a better user experience. This is where Apple Inc. (NASDAQ:AAPL) has been criticized in the past, so the company is putting a lot of time and effort into future development.

According to the patent, the user will have access to a variety of features. For instance, “prior to a route being selected, all available calculated routes may be highlighted with bright colors.” This will give the user the ability to see all of their route options, separated by color, to ensure that the right decision is made.

You cannot blame Apple Inc. (NASDAQ:AAPL) for wanting to put more time into its Maps app. If the company is able to improve in this area, it can better compete with the likes of Google Maps.

On the following page, you will find a couple images that accompany the patent text:

DOWNLOAD FREE REPORT: Warren Buffett's Best Stock Picks

Let Warren Buffett, George Soros, Steve Cohen, and Daniel Loeb WORK FOR YOU.

If you want to beat the low cost index funds by 19 percentage points per year, look no further than our monthly newsletter.In this free report you can find an in-depth analysis of the performance of Warren Buffett's entire historical stock picks. We uncovered Warren Buffett's Best Stock Picks and a way to for Buffett to improve his returns by more than 4 percentage points per year.

Bonus Biotech Stock Pick: You can also find a detailed bonus biotech stock pick that we expect to return more than 50% within 12 months.
Subscribe me to Insider Monkey's Free Daily Newsletter
This is a FREE report from Insider Monkey. Credit Card is NOT required.