The fact that developers are excited about Apple Inc. (NASDAQ:AAPL) iOS 7 is no surprise. This is something that developers and consumers have been looking forward to for quite some time, and Cupertino hit it big with its release as part of its Worldwide Developer Conference.
With all that being said, it is important to pay attention to stats regarding the overall usage of Apple Inc. (NASDAQ:AAPL) iOS 7 beta. In other words, are developers as excited about the new operating system as it appears?
Chitika Insights recently took a closer look at this question, while also comparing the data it has compiled to the performance of iOS 6 beta in July of 2012.
Here is what the study came up with:
“As expected, within the Chitika network there was an exponential increase in Web traffic from iOS 7-enabled devices after the release of the beta version. Notably however, the number of impressions generated by iOS 7 beta users over our network has continued to increase. For comparison, while we previously observed users of the iOS 6 beta generating 0.11% of all iOS traffic following the third beta release on July 16, 2012, iOS 7 users are already responsible for 0.22% of all North American Web traffic from compatible devices two days after its initial release. However, it is worth noting that the third iteration of the iOS 6 beta was available on some iPad models, specifically version two and above.”
Based on those numbers alone, it is easy to see that Apple Inc. (NASDAQ:AAPL) iOS 7 beta is outperforming iOS 6 beta.
While this study is anything but perfect, it goes a long way in giving a better idea of how iOS 7 beta is being received by developers. Chitika “utilized a sample of tens of millions of iPhone and iPod touch online ad impressions drawn from June 3 to June 12, 2013” as a means of determining developer interest in the software.
Of course, it is important to note that the new Apple Inc. (NASDAQ:AAPL) operating system is only available on the “certain iPhone and iPod Touch devices” at this time.
Despite the fact that some developers were not overly excited at the release of iOS 7, things continue to pick up in terms of beta version usage.
Check out the next page for a graph depicting the data, courtesy of Chitika Insights: