Apple Inc. (AAPL) Can Still Innovate, or Can It?

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The World Wide Developers Conference was full of interesting presentations, figures, numbers, and people. The event sold out in 71 seconds and two-thirds of its attendees were first timers. No presentation was more entertaining than Phil Schiller’s introduction of the Next Generation Mac Pro. He claimed he was going to give it a “grand introduction, that is unlike any introduction that we have ever had for a product.” A few seconds later, a video played showcasing this new product. Was it innovative? Did Apple Inc. (NASDAQ:AAPL) respond to critics who claimed it has lost its innovation?

Apple Inc. (AAPL)

Phil Schiller wore his emotions on his sleeve. His first sentence following the video? “Can’t innovate anymore my ass.” So there you have it. Apple feels as though it has broken through the “stagnant” stage and is moving forward. The problem is that they are doing things that are new to them — not everyone else. To Apple’s credit, its new products look fancy, smooth, and glitzy. However, as far as the actual products, there isn’t anything new. It might be expensive to buy (which it presumably will be with Apple Inc. (NASDAQ:AAPL) as well), but they are available.

This is a picture showing the Mac Pro’s new appearance, something that was very appealing during the video as well.

Google Inc (NASDAQ:GOOG) recently had its I/O Conference and took every chance it got to badger Apple. Apple Inc. (NASDAQ:AAPL) did not take the same approach, and hardly acknowledged the other tech giant. It was interesting to see how Apple only showed the word “Google” a couple times. The two companies have seemingly taken “enemy” roles in recent months, as shots have been exchanged both ways.

While Apple may not have directly attacked Google Inc (NASDAQ:GOOG), it did present some interesting figures about iOS and Android. However, Samsung may also feel the effects of this. It’s not to say that companies aren’t always going to throw jabs here and there, but its how they respond that is important. Apple Inc. (NASDAQ:AAPL)’s comments weren’t necessarily jabs at Android, but rather proclamations of success. Some quick statistics that it released about iOS are as follows:

– Worlds most popular operating system

– 600 million iOS devices

– 93% of iOS users use the latest version of iOS


These companies differ in what they do, how they generate incomes, and what value they present to potential investors. With the understanding that Google Inc (NASDAQ:GOOG) differs from these other companies because it provides information and generate the majority of its revenue from ads. Apple generates its revenue from products and services, while striving to provide its customers with great products. Samsung aligns more with Apple Inc. (NASDAQ:AAPL) than Samsung, but how do these companies stack up against each other with regards to valuation?

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