If you don’t believe that Apple Inc. (NASDAQ:AAPL) is still the king of the tablet market, take a closer look at this piece published earlier this week.
Not only is Apple out in front of the competition by quite a bit, it is safe to say that things are not going to change anytime in the near future.
Does this mean Apple Inc. (NASDAQ:AAPL) will take its foot off the gas? Of course not. Instead, consumers and investors alike are excited to see what the next generation iPad and iPad mini will offer.
With the PC market continuing its nosedive, there is no reason to believe that the tablet market is not going to see a nice pickup as 2013 wears on.
This is something that DigiTimes has touched on in a recent article, adding that global tablet shipments are expected to grow 62 percent in 2013.
An increase like this is sure to help Apple Inc. (NASDAQ:AAPL) as well as any other company that is in the tablet market and looking to grab market share as the months go by. It is not going to be easy for the competition to wrestle share away from Cupertino, but this is not going to stop them from trying.
Here is an excerpt from the DigiTimes piece, touching on information from the Market Intelligence & Consulting Institute (MIC):
“There will be 182 million notebooks shipped globally in 2013, decreasing 5.3% on year, while tablet shipments will increase 62.2% to 228 million, according to the Market Intelligence & Consulting Institute (MIC) under the government-sponsored Institute for Information Industry.”
As you can see, as notebook sales continue to decrease, tablet sales make up the difference.
While Apple is primed to take advantage of this trend, the same piece goes on to another source of growth:
“China-based white-box vendors will be the main source of the growth in tablet shipments, with most of their tablets produced by China-based ODM/OEMs.”
With Apple Inc. (NASDAQ:AAPL) out in front of the tablet market right now, most competitors are formulating a game plan for the future. A common theme may be cheaper Android powered tablets, providing users with a similar experience at a fraction of the cost.
No matter what, if the tablet market continues to grow, companies like Apple Inc. (NASDAQ:AAPL) are in position to take advantage.
Do you feel that Apple has a solid grasp on the tablet market? Are you worried that Cupertino will lose some of its market share to cheaper options in the near future? Share your opinion in the comment section below.