Analyst Says Companies ‘Coming After’ Apple (AAPL) Because It’s ‘Off Its Game’

Barton Crockett, Rosenblatt Securities senior analyst, said in a recent program on CNBC that Apple Inc. (NASDAQ:AAPL) has been seen a “lull” in pioneering and innovation, which resulted in other players coming “after it.”

“The fact that Apple has struggled in AI to date, and the fact that really they’ve been in kind of a lull in terms of pioneering, creating kind of new form factors, new devices, I think that makes people think, well, maybe that’s why Sam and Jony are getting together. I’m sure part of it is they think that Apple is off its game. I think Mark in Meta, he clearly believes that as well. So I think there’s a lot of things between being off your game and actually creating a device at scale. But I think that’s what gets people coming after you. They see weakness, and they want to try it.”

Jony Ive, a chief architect of the iPhone, and his design firm are taking over creative and design control at OpenAI, where they will develop consumer devices and other projects that will shape the future look and feel of AI.

A wide view of an Apple store, showing the range of products the company offers.

Columbia Seligman Global Technology Fund stated the following regarding Apple Inc. (NASDAQ:AAPL) in its Q4 2024 investor letter:

“The fund maintained a position in Apple Inc. (NASDAQ:AAPL) throughout the quarter through the release of the company’s new iPhone 16 in September. Company leaders were excited about the release of the new model, as this is the first model that will feature enhanced AI capabilities through the Apple Intelligence features. Sales for the first few weeks in October and November trailed behind year over year sales from the iPhone 15, as availability of Apple Intelligence was not compatible with all iPhone models. Apple announced a partnership with OpenAI that has allowed the integration of ChatGPT into the Apple ecosystem, separate from the core Apple Intelligence features. This partnership highlights continued progress from Apple to introduce AI capabilities into its products and we expect the iPhone 17 to have even more expansive AI capabilities, increasing potential demand for the new model that is on track to be released in 2025.”

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Disclosure: None. This article is originally published at Insider Monkey.