Apple Inc. (NASDAQ:AAPL)’s new devices don’t seem to add much over the previous versions and that comes hand in hand with the fact that the company’s products don’t need any major improvement. Bloomberg presented Anand Srinivasan’s 4 points to watch regarding Apple Inc. (NASDAQ:AAPL)’s latest 12.9 inch iPad to be launched.
First is the fact that the spectrum of devices offered by the Cupertino, California-based designer and manufacturer is broadening and will serve businessmen better.
“[…] If you look at 2013 to 1018 projections from IDC you’ll see that the tablet market is expected to grow roughly about 10%. But if you look at the corporate ecosystem within that, that’s projected almost a little bit more than double, 20% over the same time period,” stated Anand Srinivasan.
The second relates to a more understandable definition of the consumers’ needs and particular usage scenarios best suited for either device. This paves the transition to the third point raised, pricing. As the new iPad will be in stores and sales will commence some information as to how users value the new device will be available. Wrapping all up, this announcement just sets the prerogatives for a more in depth analysis about Apple Inc. (NASDAQ:AAPL).
“I think with the adoption of a larger screen as well as more clarity on the pricing and the lower end skews, you only see the platform broadening itself out. Right now, if you look at it, you got tablets starting from $299, $399 and $499,” said Anand Srinivasan.
The fourth point mentioned was the most obvious one that is Apple Inc. (NASDAQ:AAPL) just had to make a serious announcement as the holiday season approaches. We’re left just to wonder if the iPad will have some distinct features from previous versions like an additional keyboard or some special utilities. However, we do know that Apple Inc. (NASDAQ:AAPL) will make sure Touch ID and Apple Pay are on the new devices.
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