10 Most Undervalued Hotel Stocks To Invest In Now

8. Travel + Leisure Co. (NYSE:TNL)

Travel + Leisure Co. (NYSE:TNL) is one of the most undervalued hotel stocks to invest in now. Truist lifted the price target on Travel + Leisure Co. (NYSE:TNL) to $88 from $71 on March 3, maintaining a Buy rating on the shares. The rating update came as part of a broader research note on the Lodging names, with the firm telling investors that it is adjusting its valuations as it rolls forward its models to 2027 estimates.

Travel + Leisure Co. (NYSE:TNL) also received a rating update from Goldman Sachs on February 19, with the firm lifting the price target on the stock to $81 from $71 while maintaining a Neutral rating on the shares. Goldman Sachs stated that the company delivered another solid quarter, with initial 2026 guidance appearing conservative despite some complications from the Resort Optimization Initiative and a mix shift to new owners.

It added that guidance aligns with consensus, excluding a $15 million-$25 million EBITDA benefit from the initiative, and that long-term prospects remain attractive, with mid-single digit EBITDA growth and mid-teens EPS growth anticipated. The firm added that near-term execution on new owner VPG growth will be key for investor conviction.

Travel + Leisure Co. (NYSE:TNL) offers vacation ownership, managed rental, and exchange services. The company owns exchange properties and vacation resorts, and has a comprehensive cruise coverage. Its offerings include Alaskan, All-Inclusive, Caribbean, Disney, European, Family, and River cruises.