10 Best Selling Whiskey Brands in the US

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1. Crown Royal

Insider Monkey Score: 19

Made from a mixture of corn, barley, and rye distillates, Crown Royal is a blended Canadian whisky brand that was created by Seagram in 1939, and now owned by Diageo since 2000. 

Diageo plc made its Super Bowl debut in 2023 with an ad for its Crown Royal Canadian Whisky, when the company bought a 30-second spot tentatively slated for the third quarter. The liquor giant has also announced plans to build a new $185 million distillery for the brand. The facility, with the capacity to produce up to 20 million liters of alcohol annually, will sit on approximately 400 acres in Ontario.

With 7.92 million cases sold in the U.S. in 2021, Crown Royal is the Best-Selling Whisky Brand in the United States

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