10 Best Health and Fitness Stocks to Buy Now

8. Deckers Outdoor Corporation (NYSE:DECK)

On May 14, 2026, UBS analyst Jay Sole lowered the firm’s price target on Deckers Outdoor Corporation (NYSE:DECK) to $145 from $161 and kept a Buy rating on the shares. The firm said Deckers is expected to modestly exceed fiscal Q4 EPS expectations by about 10c, supported by continued momentum at HOKA, though FY27 guidance is likely to come in roughly in line with expectations. UBS added that the upcoming report is unlikely to materially shift investor sentiment or the stock’s valuation multiple.

Meanwhile, Piper Sandler upgraded Deckers Outdoor Corporation (NYSE:DECK) to Neutral from Underweight with a price target of $100, up from $95. The firm said Deckers’ shares no longer appear expensive following recent underperformance and now present a more balanced risk/reward profile. Piper expects the company to report a fiscal Q4 beat and noted that investor sentiment heading into the report has become increasingly negative.

Earlier in the month, Bernstein analyst Aneesha Sherman upgraded Deckers Outdoor Corporation (NYSE:DECK) to Market Perform from Underperform with a price target of $100, up from $90. Bernstein said the company is in its second year of slowing sales and earnings growth alongside valuation compression, though the firm believes the worst of the reset is likely behind the company. The analyst added that both consensus estimates and valuation expectations now appear more realistic, creating a more balanced setup at current levels.

Deckers Outdoor Corporation (NYSE:DECK) designs, markets, and distributes footwear, apparel, and accessories for lifestyle and performance markets globally.