Social Highlights: Facebook Inc (FB) Credits, LinkedIn Corp (LNKD)’s Recommendations, Yelp Inc (YELP)’s New Tool

Editor’s Note: Facebook Inc (NASDAQ:FB), LinkedIn Corp (NYSE:LNKD), Yelp Inc (NYSE:YELP), CIGNA Corporation (NYSE:CI)

Facebook gives Credits the heave-ho (CNET)
Facebook users now no longer have to dabble in Credits to buy virtual goods on the social network. As of Thursday, Facebook Inc (NASDAQ:FB) has officially transitioned its payment system from Credits to local currency. The company introduced its Credits virtual currency a few years back to try to simplify online payments. But instead, the system made the payment process more complex for both developers and users. The move to local currency is now expected to remove that complexity. Developers can now factor in local currencies in their apps and virtual goods to better price them for international markets.

LinkedIn Corp (NYSE:LNKD)

Be careful who you recommend on LinkedIn (CNN)
Who you recommend on LinkedIn Corp (NYSE:LNKD) really does matter. If they screw up, your thumbs-up could come back to haunt you. Take Pax Dickinson, who was forced to resign from Business Insider on Tuesday. He was the online publication’s chief technology officer until Silicon Valley blog Valleywag drew attention to his caustic speech on Twitter and elsewhere. His comments, which included rape jokes and enmity toward gender inequality in tech, led to a public outcry. Standing in stark contrast, however, is Dickinson’s professional LinkedIn Corp (NYSE:LNKD) page. On it are three glowing recommendations from former colleagues at different companies, which include statements like this: “Employers will not be disappointed with his work and determination.”

Yelp launch new tool for business owners (Retail Gazette)
Yelp Inc (NYSE:YELP), the urban city guide that helps connect people to local businesses, has launched a new tool for business owners that estimates revenue generated directly from their Yelp business page. The free ‘Revenue Estimator’ feature allows business owners to see how reviews, photos, check-ins and tips customers write about their business can translate into sales. Using statistics based on a survey of 1,000 UK businesses, The UK Revenue Estimator revealed the average spend per customer directed from Yelp Inc (NYSE:YELP), broken down into different business sectors. Business owners can also manually input this figure if they feel their business is not representative of the national average.

Facebook suddenly deletes Social Fixer’s Facebook pages (Ars Technica)
Just two weeks after Ars featured the work of a man who spends his free time late at night working on a browser extension that adds a slew of new features to Facebook Inc (NASDAQ:FB), the famed social network abruptly trashed his extension’s Facebook pages. On his blog, Matt Kruse, the creator of Social Fixer, wrote on Thursday: “I’ve spent 4 years and countless hours building up a community around my software: my Page had 338,050 Likes, my Support Group had 13,360 members, and my Interest List had 1.47 Million followers. But all of that work was wiped out in an instant when Facebook Inc (NASDAQ:FB) decided to shut it down without notice.”

LinkedIn Larger Than S&P 500 Component Cigna (Forbes)
In the latest look at stocks ordered by largest market capitalization, Russell 3000 component LinkedIn Corp (NYSE:LNKD) was identified as having a larger market cap than the smaller end of the S&P 500, for example CIGNA Corporation (NYSE:CI), according to The Online Investor. Many beginning investors look at one stock trading at $10 and another trading at $20 and mistakenly think the latter company is worth twice as much — that of course is a completely meaningless comparison without knowing how many shares of each company exist. But comparing market capitalization (factoring in those share counts) creates a true “apples-to-apples” comparison of the value of two stocks. In the case of LinkedIn Corp (NYSE:LNKD), the market cap is now $23.45B, versus Cigna Corp at $23.38B.

Beyond Service Requests: NYC Takes Yelp Approach to New 311 App (Government Technology)
New York City launched a new mobile 311 service request tool with a format that’s been compared to the restaurant and service review website Yelp Inc (NYSE:YELP). Earlier this week, New York City Comptroller John Liu’s Office launched NYC 311+, a mobile civic engagement app that allows users to report traditional 311 service requests but also write reviews of city government services and facilities like subway stations, libraries and playgrounds, according to the official announcement. Reviews can be submitted anonymously or publicly by category with the option to submit a photo. Others can support or comment on the review, and like Yelp Inc (NYSE:YELP), the platform offers a five-star scale to rank a service.

Zuckerberg faces the media (CNBC.com)

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