Facebook Inc. (FB) Gets Step Closer to Competitive Search

Facebook Inc.Facebook Inc. (NASDAQ:FB) CEO Mark Zuckerberg gave very strong statements about search capabilities on Facebook, saying that the massive user base can give the social-networking site an opportunity to provide results in search that can be very practical and useful. As Zuckerberg essentially put out the notice that Facebook is working on search to compete with Google Inc. (NASDAQ:GOG), Yahoo! Inc. (NASDAQ:YHOO) and Bing from Microsoft Corporation (NASDAQ:MSFT), it seems to have already made a small but significant step forward.

Late last week Facebook inc. (NASDAQ:FB) reported that it had added a small feature to its search tool, which is a personal search history, which allows users to review and/or delete their past searches.

This new step forward in developing a search platform to directly compete with search juggernaut Google Inc. (NASDAQ:GOOG) could be the start to developing an effective search alternative to Google, as the near-infinite store of social information about its 900-million-plus users helps Facebook Inc. (NASDAQ:FB) establish a fertile ground for answering pretty specific questions that searchers may want. The idea of very specific, personalized search is something that Zuckerberg alluded to when he spoke at the TechCrunch Disrupt conference last month:

“Search engines are really evolving … It’s not just like ‘I’ll type in something and show me some relevant stuff.’ It’s, ‘I have a specific question, answer this question for me.’ When you look at it from that perspective, Facebook is pretty uniquely positioned to answer the questions people have: ‘What sushi restaurants have my friends gone to in New York in the past six months and liked?’ ‘Which of my friends and friends of friends work at this company I’m interested in … so I can talk to them about what it’s like to work there?’”

Facebook Inc. (NASDAQ:FB) already sees the value of its immense social-information stores, and Google Inc. (NASDAQ:GOOG) has recognized the evolution of search to more specificity by establishing its own social network, Google+. Google got search first and is building the specific data later, while Facebook has the data and is looking to build search from that. Google has a head start, but can Facebook Inc. (NASDAQ:FB) provide a competitive platform? Investors with long positions in Facebook – like hedge-fund manager Chase Coleman of Tiger Global Management LLC – will certainly be looking to see which way is more effective.

Comments
Insider Monkey Small Cap Strategy
Insider Monkey Small Cap Strategy

Insider Monkey beat the market by 52 percentage points in 24 months. Our beta is only 1.2 (don't click this link if beating the market isn't important to you).

Lists

Most Expensive Animals in the World

Most Expensive Specialty Crops in the World

Movies That Took Ages to Make

The Longest Hollywood Films Ever Made

Most Expensive Concert Stages

The Richest Bands of all Time

10 Most Corrupt Countries 2013 List

10 Countries with the Highest Quality of Life Index

Most Expensive Mattresses in the World

5 Smallest Countries by Land Area

The Ultimate Heartbreak Songs

Richest Teenagers in the World

10 Most Haunted Places in America

10 Best Places to Retire in Florida East Coast

Top 10 Places to See Before You Die

Top 8 Countries in the World Where Justice Prevails

10 Richest States in America

15 Wealthiest Countries in the World

Richest Singers in the World

Most Expensive Tasting Menu in New York City

Most Expensive Baby Items in the World

Most Expensive Hotel Suites in Vegas

Most Expensive Brunch in New York City

Most Expensive Beef Cuts in the World

25 Best Colleges to Get a Job

Top 10 US Supermarkets

The 25 Most Dangerous Cities in the World to Visit

Most Expensive Xbox Games

Top 11 Cities Where Billionaires Live

Top 10 Most Charitable Companies in America

Most Expensive Seafood in the World

The 10 Wildest Conspiracy Theories

The 10 Best Job Markets in the US

Top 10 Accounting Scandals of All Time

The 25 Biggest Cities in the World

Top 10 Best Paying Virtual Jobs

Most Expensive Leather Shoes in the World

Top 6 Things to Buy in March

The 10 Most Stressful Jobs in America – 2014 List

Top 10 Jobs for Introverted People

Top 10 Honeymoon Destinations in the World

Top 10 Highest Paying Jobs in the World

Most Expensive Day-Care in New York City

The 10 Cheapest Places to Retire Abroad

Top 10 Most Expensive Luxury Cars in the World – 2014

Killer Small Business Ideas

The 50 Best Personal Finance Blogs

Most Expensive Apartments in New York City

Bloodiest UFC Fights Ever Fought

Most Expensive Rum Brands in the World

Subscribe

Enter your email:

Delivered by FeedBurner

X

Thanks! An email with instructions is sent to !

Your email already exists in our database. Click here to go to your subscriptions

Insider Monkey returned 47.6% in its first year! Wondering How?

Download a complete edition of our newsletter for free!