Apple iPhone in Japan: Counterpoint Says Apple iPhone Number One In Japan

In the past, Sharp and Fujitsu were typically at the top of the list. While both companies are still close, they accounted for 14 percent each in 2012.

Here is one theory from the report on why the iPhone performed so well:

“In 2012 both Softbank and KDDI heavily promoted the new iPhone 5 to challenge Docomo. This move sparked a battle of smartphones in which Docomo fought back with various new smartphone models, the majority of which were also foreign branded. So yet again it’s operator competition that has catalyzed the iPhone’s success – but in Japan at the expense of home grown players.”

What are your thoughts on the success of the Apple Inc. (NASDAQ:AAPL) iPhone in Japan in 2012?

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DISCLOSURE: I have no positions in any stock mentioned.

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